meta_pixel
Tapesearch Logo
Log in
KQED's Forum

When Will Alternative Meats Go Mainstream?

KQED's Forum

KQED

Politics, News, News Commentary

4.2 • 726 Ratings

🗓️ 5 May 2026

⏱️ 54 minutes

🧾️ Download transcript

Summary

Humans eat more than 550 metric tons of meat and seafood a year — a number that’s steadily climbing, and expected to do so until at least 2050. At the same time, scientists are working to develop plant-based and cultivated meats that deliver the same experience with more nutrition and at a lower cost. We talk to Good Food Institute founder and president Bruce Friedrich about his new book, “Meat: How the Next Agricultural Revolution Will Transform Humanity’s Favorite Food— and Our Future.” Is alternative meat in your future, or even a reality for you today? Guests: Bruce Friedrich, founder and president, The Good Food Institute; author, Meat: How the Next Agricultural Revolution Will Transform Humanity's Favorite Food--and Our Future" Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

You know, every day on Up First, NPR's Golden Globe nominated morning news podcast, we bring you three essential stories.

0:06.9

At the heart of each story are questions.

0:10.2

What really happened?

0:11.3

What really mattered?

0:12.5

What happens next?

0:13.9

At NPR, we stand for your right to be curious and to follow the facts.

0:18.5

Follow up first wherever you get your podcasts and start your day knowing what matters and why.

0:23.9

Support for KQED podcasts comes from Stanford's Master of Liberal Arts,

0:28.9

inviting students on a journey of ideas,

0:31.4

culminating in a Stanford graduate degree,

0:34.1

an info session will be held on May 14th,

0:37.0

mLA.standford.edu.

0:40.8

From KQED.

0:44.0

Welcome to Forum. I'm Leslie McClurg. I'm in today for Mina Kim.

0:48.8

America has a meat problem. We raise billions, billions of animals every year, many of them in pretty grim

0:56.0

conditions. And the whole system is a major driver of climate change. But what if we could make

1:02.2

meat differently using science? So it tastes just as good, but doesn't cause so much harm.

1:08.2

That's the argument from Bruce Friedrich. He's the art author of

1:11.7

Meat, how the next agricultural revolution will transform humanity's favorite food and our future.

1:18.4

He's also the co-founder and president of the Good Food Institute. Welcome, Bruce.

1:22.5

Hey, thank you so much, Leslie. I'm delighted to be here. You make a pretty explicit point right from the top,

1:28.2

that this is not about inspiring us to eat more tofu instead of our filet mignons. But why not?

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from KQED, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of KQED and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.