When's the Right Time to Jump into a New Social Network? | Ep. #1124

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 29 August 2019

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1124, we discuss when you should start using a new social network. Tune in to hear when you should leverage a trending new social network. TIME-STAMPED SHOW NOTES: [00:25] Today’s Topic: The Right Time to Jump into a New Social Network [00:34] TikTok is a new social network that has taken off. [00:45] It’s easier if you’re an early adopter, but if you have the money, wait for the new site to establish itself. [01:15] Just because Snapchat is popular, doesn’t mean you can go in there and figure out how to monetize. [02:35] Neil’s rule of thumb is that if a social network has less than $1 billion market cap, he doesn’t pay attention to them. [02:50] Social networks are based off of user growth, not actual value. [03:15] If the network is growing and they are being talked about, look into it. [03:45] TikTok’s current revenue is well into the millions. [03:47] That’s it for today! [03:50] Go to Marketing School to check out a video that will help you grow your business and to sign up for our live Mastermind. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with your
0:14.2	instructors Neil Patel and Eric Sue.
0:17.0	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.0	Welcome to another episode of Marketing School.
0:53.1	I'm Eric Sue.
0:53.9	And I'm Neil Patel.
0:54.8	And today we're going to talk about
0:56.0	what is the right time to jump into a new social network.
0:59.2	So for example, Tik-Tok.
1:00.6	That's right.
	...

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