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The GaryVee Audio Experience

When Fads Become the Norm | Coffee & Commerce Episode 4

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing

4.818.3K Ratings

🗓️ 29 May 2020

⏱️ 45 minutes

🧾️ Download transcript

Summary

On today’s episode, from of our series Coffee & Commerce, I’m joined by Rachel Zoe and Rodger Berman. We discuss how historical practices can predict the future of eCommerce. Enjoy! Let me know what you think.

You can follow VaynerCommerce on:

Twitter: @vaynercommerce

LinkedIn: https://garyvee.com/2zYOdxD

Site: http://vaynercommerce.com/

Transcript

Click on a timestamp to play from that location

0:00.0

Hey guys, hope you're enjoying the podcast. As always, obviously, I'm sure if you're following me on social, you know about this, but if you don't, I am doing T with Gary V.

0:09.0

I've been doing it for about a month. It's been remarkable. If you're not following it, you're making a huge mistake. 9am Eastern time during this crisis.

0:18.0

We're doing some incredible stuff. Please check it out. T with Gary V live on all my social platforms every morning at 9am.

0:25.0

Twitter is definitely the place that you can't miss it. In general, I think if you're not following me on Twitter, it's a huge mistake. Gary V. E on Twitter, check it out.

0:34.0

This is the Gary V. Audio Experience.

0:38.0

We are on Roger and Rachel, our here coffee and commerce. Thank you for everybody who's tuning in live across Facebook, YouTube, Twitter.

0:47.0

And obviously, everybody's listening to the podcast, which was the first intent, but then we just decided to go live with it because we could get the audience involved.

0:56.0

Roger, Rachel, thank you so much for being on. How's your family? How's everybody? How are you guys dealing with this before we get into it?

1:02.0

We are. We're really, we're very well. Like my parents, you know, my family's all over the country. I mean, some in Florida, some in New York. Everybody think God is healthy.

1:14.0

I think, you know, it's one of those things we find ourselves like we're about to complain. We kind of stop ourselves.

1:20.0

You get into perspective real fast. Correct. And you just say, this is great. We're grateful. We're healthy. This is all there's worse places to lock down than

1:28.0

several other stuff. Yes. Yes. Yes. For sure. Rachel's fixing Roger's hair for everybody listening. His hair is amazing, by the way. It's one of the stars of this show. So,

1:37.0

you know, bad hair. He's not wearing. He does. I know. My hair. But it's yeah. Okay. So let's get right into it for, you know, obviously for everybody who's listening, watching, we launched VaynerCommerce this

1:50.0

week. It's something I've been working on for a long time for anybody just catching up. I've been in the whiny commerce business since 1996. So very old school.

1:58.0

And we're really excited about this. We decided to do some content to launch the kind of initiative. And it's really turned into a great show without incredible guests.

2:06.0

And these two are a great addition that I think will bring a lot of value. So, you know, obviously the two of you have a lot in your careers. And I know quite a bit of it. But why don't we, why don't within the context of commerce.

2:18.0

Any commerce, why don't you give the audience a little bit of the origin story what you do and how you got there. Let's let's let you take the floor for a little bit and paint a little bit of picture. Now we'll, we'll jam on it.

2:29.0

Sure. I know he does. Well, Gary similar to you. I've sort of old school media grew up in the email business.

2:39.0

We've got webbie awards, all that stuff. I know, you know, Ryan and Ben and Neil ball go that whole crew. So I'm from New York. So I had a media, you know, I had a media company. Rachel and I started a media company. Actually, I'll take a step back.

2:54.0

We're going to TV show on Bravo. I remember.

2:57.0

And I was sort of in this techie world, a little like you at that point. Again, I had a totally different company. And what I would I realized was two things.

3:08.0

A, all these people, she had this TV show on Bravo, but like Bravo owned that platform, right? And then action cushioner had her go and sign up for Twitter. And she signed up for Twitter and they own that platform.

...

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