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The Jim Hill Media Podcast Network

When Disney Becomes the Classroom: Teaching Magic, Strategy, and Imagination (Ep. 554)

The Jim Hill Media Podcast Network

Jim Hill Media Podcast Network

Tv & Film, Places & Travel, Society & Culture

4.71.5K Ratings

🗓️ 20 October 2025

⏱️ 76 minutes

🧾️ Download transcript

Summary

This week, Len and Jim welcome Dr. Jill Peterfesso from Guilford College to talk about her new book Why the Magic Matters: Discovering Disney as a Laboratory for Learning. The conversation explores how Disney is studied in college classrooms, how its mix of “magic and strategy” reveals deeper lessons about creativity and culture, and why professors are turning theme parks into teaching tools. Plus, Jim continues his history of Disney Springs with the rise and fall of Pleasure Island’s West Side expansion and what that meant for future Disney retail and dining districts. How professors are using Disney films, parks, and history to teach everything from religion to marketing The balance of “magic and strategy” that makes Disney both creative and calculated Surprising college courses inspired by Disney, from theme park architecture to environmental storytelling Why Epcot’s Remy’s Ratatouille Adventure is removing 3D effects and what it could mean for other attractions New Universal Orlando test for single attraction Express Passes and how guests are reacting Universal Kids Park in Texas reveals themed lands for Shrek, Trolls, and SpongeBob The forgotten Hyperion Wharf project that led to Disney Springs’ modern design From academia to Pleasure Island, this episode connects the art of learning with the business of magic. Whether you’re a Disney scholar, park historian, or just love a good origin story, this one’s packed with imagination and insight. SHOW NOTES Unlocked Magic Unlocked Magic, powered by DVC Rental Store and DVC Resale Market, offers exclusive Disney & Universal ticket savings with TRUSTED service and authenticity. With over $10 MILLION in ticket sales, use Unlocked Magic to get the BIGGEST SAVINGS. ⁠⁠⁠⁠⁠⁠Learn More⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Welcome back to another edition of the Disney Dish podcast with Jim Hill.

0:03.7

It's me, Lentesta, and this is our show for the week of Shmursday, October 20th, 2025. On the show today, news. In listener questions, we tracked down a former imaginerator to ask, what did you do? In surveys, we add the words, so we can charge money for it next time, to the end of every Disney survey question.

0:25.1

Plus an interview with Jill Peter Fesso about her new book, Why the Magic Matters,

0:27.6

discovering Disney as a laboratory for learning.

0:31.6

In our main segment, Jim continues the history of Disney Springs with a look at how the Westside has evolved, including the doomed Hyperion Wharf concept.

0:35.7

Let's get started by bringing in the man who's got two left

0:38.3

feet and a series of increasingly strident voicemails from the local funeral home. It's Mr. Jim L.

0:43.1

Jim, how's it going? It's going well, Len. And I have to say, I am spending entirely too much time

0:49.7

at funeral homes. You know, well, and part of that is because Nancy teaches water aerobics.

0:59.0

Unsuccessfully? Is that where you're going?

1:00.7

Well, no, actually, actually quite successfully. I mean, the little ladies who take

1:06.1

their classes, her classes, 70 or 8-year-olds, are you going like gangbusters. But to be honest, it's their spouses

1:13.8

that are dropping like flies. And so invariably, you know, once or twice a month, Nancy and I have

1:22.0

to grow up because, again, these are her students and we have to be respectful and you know i'm i'm in this space basically

1:30.3

you know i don't know anyone you know and it comes to that that awkward moment where you know you're

1:37.3

in front of the box and you know you're supposed to do something yeah bow wave like what do you what do

1:43.5

it's just you know stand there respectfully for 30 do? It's just, you know, stand there respectfully

1:44.9

for 30 seconds. Well, it's so interesting you say that because what I do now is, you know,

1:51.2

as you just mentioned, I, I, you know, step up to the box and I stand there, I bow my head,

1:56.2

and in my head I do one potato, two, potato, three, potato, four. I mean, but my concern is that may be too short.

2:03.7

So if anybody has another rhyme or something from childhood, they could suggest, because it

2:08.8

feels like it's not a full 30 seconds, you know, and I feel like I should do something

...

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