Welcome to Office Hours. I'm David Meltzer, and this is the branding experts edition of Office Hours.

And I brought some true executives that understand brand building, not just product services or solutions, but an entire persona at its essence and authenticity.

And we have, of course, Sean Rias here. He is a branding expert, the incredible Rick Jordan on his right, the Reachout Technology,

speaker, author, entrepreneur, and has built quite a big brand for himself.

And congratulations, Rick.

And my anchor man, the steady Eddie of Las Vegas, the founder of the Global Gaming League,

T-Pain's partner, and he's been brave enough to take my money for that venture as well. So I know he knows how to brand something and build a culture. The amazing Clinton sparks beyond the hundreds of millions of records he sold in Platon. Dude, now, see, used to say too little. Now you're exaggerating. Yeah. It's 80 million. 80 million. Can we get a round of applause for the guys? The numbers right. Now that all the mics in the air pieces are working here, it's time for our first guest. We are blessed to start with the best. They always say you save the best for last, not in this case. This is a guy who shows up in a way that I really admire.

Andy Fasela, he is the founder, of course, of first form.

But what really just blows me away is 75 hard.

I have studied 75 hard.

I've done 75 hard, but I've studied it because it deals with something deeper than you really realize.

I want to first welcome Andy Fasela to office hours. Welcome, my friend.

Randy!

Let's go, let's go.

Let's go.

Get some enthusiasm.

That's right.

Thank you for your patience.

You know, obviously your brand has grown. Understanding

branding is one thing, but when I talk about essence, 75 hard works. And I know that sounds

simple, but there's so much bullshit out there. There's so many people selling and hawking

bullshit in programs and challenges and all types of different things.

...