Let's talk about what you can learn from the Starbucks and Nike CEO.

So did you know what happened here was Starbucks when they fired the former

consultant who was the CEO, the CEO of Starbucks, right?

He worked 19 years at McKinsey, which is a consulting company big consulting company right and so

Starbucks then they replaced that person with the industry vet so this person worked

at Taco Bell you know this person was at Chipotle before I believe right

and so this person has 19 years of This person was at Chipotle before, I believe, right?

And so this person has 19 years of food and beverage experience, right?

So an industry vet, the stock pops 20% once this person's hired.

Now, when you move over to Nike, so Nike does the same thing. They fire a former consultant, right, 23 years at Bain. Okay, again, big consulting company and they replace with the industry vet. This guy worked 20 years at Nike. The stock pops 7%. So I think there's something to be said. I'm not poo-pooing on

consultants. Maybe I am in this scenario. But at the end of the day, it's your, how much time have you spent in the trenches and that is invaluable right

there's just so many patterns that you see when you're in the trenches versus

learning about theory or maybe helping like a bunch of different clients but when you go

deep on a company when you have a lot of depth,

you understand all the games to play, you understand all the patterns, you've picked up a lot of

pattern recognition, especially after 20 years. That gives people a lot of confidence,

and I think that's what you can learn from these two

CEOs or the two new CEOs of Nike and Starbucks.

Dude, I'm with you. I also hate not only how people hire all these consultants and they

know the answers to everything. I also hate how people

hire all these execs from Harvard and Stanford and Yale and Princeton and like

look how great they are with spreadsheets. Now I've met a lot of amazing entrepreneurs and execs

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