Welcome to Do This Not That, the podcast from marketers.

We share quick tips, things you can do right now, and then we add a little bit of chaos at the end of every episode.

We also keep it short, like this intro. Let's check it out.

We are back for what's up this week from the Do This Not That podcast presented by Marigold.

And this is where we share what's going on this week in marketing, in business, and in life.

This was an episode format that we kind of bailed on, but we had a lot of feedback that people liked hearing about what was going on this week.

So we're bringing it back. Super short. And when we share, what is the new stuff you should be knowing about some of it's

important some of it's useless let's get into the mildly important stuff so first off some changes to

LinkedIn Instagram some email stuff so on LinkedIn you may not have heard but this is really cool

so now they've updated the analytics on LinkedIn, and now you can actually

see when you post something on LinkedIn, for the first time, you can see how many people are

saving that post. And then not only how many people are saving the post, but then how many people

are taking the post that you put out there or your company put out there and then send it in a private DM to somebody else? This is really

cool. And these are two metrics that LinkedIn uses a lot to decide how much they should circulate a post

or whatever. So if you've not seen this yet, all you got to do is go to the engagement area and then

click on your posts.

And then when you scroll down, you actually see the number of saves and the number of

sends that are taking place.

And the reason this is important is it can then start to help to craft what type of content

you should be putting out there to get more saves and more sends, which is kind of cool.

And so what else is going on? The other thing came out about LinkedIn, and they'll get off

of LinkedIn, I promise, is that Buffer came out. They had analyzed 2 million LinkedIn posts

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