What do you call it when people have a great idea and risk everything they have?

Time, money, energy?

To make that idea a reality.

I call it the American Dream.

Ritu Shaw Burnham had an idea.

She dreamed of opening a pizza franchise in Seattle, Washington.

It wasn't easy.

It never is.

But she made it happen.

Richard Clark had an idea.

Office buildings in fast growing Northern Florida needed janitorial services.

He was bound and determined to see that they got it.

He grew his business to over 200 employees.

Kenneth Deroche oversees a bakery in Chicago, started in 1959 by his father and grandfather.

The neighborhood has seen a lot of changes over the decades.

But there's always been one thing you could count on.

Delicious bread and pastries from the Deroche ovens.

Ritu's, Richards and Kenneth's stories are played out every day across America.

A million variations on the same theme, starting a business, running a business,

keeping a business going.

In fact, America leads the world in small business creation.

With over 28 million small businesses, they generate over 64% of all new private sector jobs.

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