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ESPN Daily

What’s In a Name...Image, and Likeness? Social Media and College Athletes

ESPN Daily

ESPN

Sports

4.63.9K Ratings

🗓️ 22 March 2021

⏱️ 32 minutes

🧾️ Download transcript

Summary

This year’s March Madness hasn’t come without its share of controversy. Michigan’s Isaiah Livers and others have tweeted and donned shirts with the phrase #NotNCAAProperty. And women’s players cried foul online over a paltry weight room and other disparities with the men’s team. It was just the latest example of social media’s power for college athletes, and that includes growing followings across all sports and types of schools. ESPN college sports reporter David Hale details new options and support for player empowerment and profit. And he explores what NIL (name, image, likeness) reform can look like. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Well, thanks for joining us today, Lynn. Okay, there's been a storm of attention put on the

0:05.7

weight room here at the women's tournament. What can we tell people about what the issue was and how

0:11.2

you've resolved it? Well, I'll start with your second question first, which is we fixed it.

0:18.5

The issue around the weight room came about as we became aware that there was a difference

0:24.6

between what was being provided to our women's basketball student athletes here at our championship

0:29.0

versus what was what was provided at the men's championship in Indianapolis. So once we became

0:35.2

aware, we immediately started working to rectify the issue, and as I said,

0:39.3

we fixed it.

0:42.3

That's NCAA Vice President Lynn Holtzman, addressing the most viral moment of March Madness

0:48.8

so far.

0:50.2

A tweet about the humiliatingly paltry weight room for the women's teams.

0:56.0

It's the latest public gaffe for an organization that seems behind the curve,

1:01.0

as money and power and culture all shift in college sports.

1:06.0

Student athletes are using the internet to advocate for change in the NCAA and to build massive followings that they refuse to waste.

1:17.9

I'm Pablo Torre. It's Monday, March 22nd.

1:22.0

This is ESPN Daily.

1:26.4

David, it is Sunday.

1:28.2

There are games going on all around us.

1:30.4

How is your bracket doing?

1:31.9

You know, I thought I was doing so badly.

1:34.0

I didn't even check yesterday until this morning,

1:37.0

and I looked and I was in third place in my pool,

...

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