When you heard the Bedoer work was running for Governor of Texas, what was your first reaction?

Be honest, was it really again?

Patrick's Vitech isn't that cynical about it.

He's been covering Bedo since 2016, when the El Paso Congressman was just starting to

build a national profile.

Patrick followed along as Bedo ran for Senate and then for President.

He says, the thing you need to know about this gubernatorial campaign is that for Bedo,

he's in a go for broke situation.

You know, this has more of a kind of, uh, now or never feel to it than his past campaigns.

He obviously is, you know, staring at the prospect of possibly being a three-time loser,

which could be very damaging for his political future.

I think it would be hard to take him seriously as a viable candidate if he loses this campaign.

Given all this, Bedo's way of playing politics, that seems to have shifted.

Remember, this is the guy who told the world about his presidential bid on the cover of Vanity Fair,

complete with a photo spread by Annie Leibovitz.

This time, he released a simple Twitter video.

It could have been shot by an intern.

I'm running for Governor, and I want to tell you why.

Like, it was almost not produced at all.

There wasn't any music.

There was no kids or family.

I mean, Bedo's known for being wise about how to use social media.

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