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WSJ What’s News

What Marketers Predict for 2023

WSJ What’s News

The Wall Street Journal

News, Daily News

4.14.2K Ratings

🗓️ 23 December 2022

⏱️ 17 minutes

🧾️ Download transcript

Summary

A.M. Edition for Dec. 23. In a year to play defense, CMOs will struggle to get flashy projects greenlighted and AI will be increasingly used for online brand protection. Wall Street Journal CMO Today reporter Patrick Coffee shares what he has been hearing from executives about their predictions for the new year. Luke Vargas hosts. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

ADP uses data-driven insights to design HR solutions to help businesses of all sizes think beyond today,

0:07.0

so they can find more success tomorrow.

0:09.0

ADP, always designing for HR, talent, time, payroll, people.

0:20.0

The House January 6th Committee releases its final report on the Capital Attack.

0:25.0

Plus Microsoft defends its deal to buy Activision Blizzard and will look at the marketing trends likely to dominate 2023.

0:34.0

Brands are going to be playing defense in terms of their messaging.

0:37.0

Their focus will be on what drives sales and what retains existing customers.

0:43.0

It's Friday, December 23rd. I'm Luke Vargas with Wall Street Journal, and here's the AM edition of What's News.

0:50.0

The Top Headlines and Business Stories Moving Your World Today.

1:00.0

The US House Select Committee investigating the January 6th 2021 attack on the US Capitol

1:07.0

released its final investigative report late on Thursday, a more than 800-page capstone to its 18-month probe.

1:15.0

The report covers the full sweep of the committee's findings from its investigation of the attempt by former President Donald Trump and his allies to reverse the 2020 election.

1:26.0

The report was released just three days after the nine-member panel voted at its final meeting to refer the former president to the Justice Department for potential criminal charges.

1:37.0

Among a number of recommendations in the final report, the committee called for changes to the Electoral Count Act to state that the Vice President has no power to change the presidential vote.

1:50.0

It also urged Congress to enhance penalties for those who threaten election workers and to look into a formal mechanism for barring conspirators from serving in public office.

2:02.0

House Republicans have regularly criticized the committee and its work as partisan.

2:07.0

On Thursday, Trump rejected the final report, saying it purposely fails to, among other things, quote,

2:15.0

study the reason for the protest election fraud.

2:19.0

Airlines are canceling thousands of flights as a severe winter storm is expected to bring freezing temperatures, gusty winds, and snow across swathes of the US in the coming days.

2:31.0

As of early Friday, more than 3,000 flights within into or out of the US have been canceled according to flight tracking website, Flight Aware.

2:41.0

Facebook parent Meta platforms and its users have agreed to settle a class action privacy suit for $725 million according to plaintiffs.

2:52.0

Meta previously agreed to settle the lawsuit in August, Wall Street Journal Technology reporter Sam Schechner has more.

...

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