What It Takes to Make It in Podcasting | Alex Sanfilippo

Podcasting Made Simple

Alex Sanfilippo, PodMatch.com

Education, Content Marketing, Podcast Guesting, Podcast Hosts, Podcasting, How To, Audience Growth, Podcast Guests, Business, Podcasters, Marketing, Monetization, Technology

5 • 671 Ratings

🗓️ 25 April 2023

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

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Summary

Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/224 With over an 85% failure rate in podcasting on either side of the microphone, the question rings in our minds: “What does it really take to make it in podcasting?” In this episode, podcasting industry expert Alex Sanfilippo dives into 3 key insights that he learned while speaking to over 2,100 podcasters about what it takes to succeed as a guest or a host. Whether you're a host or guest, these insights will provide va...

Transcript

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0:00.0	You're listening to Podcasting Made Simple.
0:03.8	I'm your host, Alex San Felipe.
0:06.0	For this episode's guide and resources,
0:08.0	please visit Podpros.com slash 224.
0:11.6	And now, let's get to the episode.
0:15.1	Over the last three years,
0:16.4	I've had the opportunity to speak with 1,000 podcasters
0:20.1	who wait for it, stopped podcasting. I learned a lot from with 1,000 podcasters who wait for it stopped podcasting.
0:22.2	I learned a lot from those 1,000 people. In addition, I've had the opportunity to talk to
0:26.7	hundreds. I don't even know the number of podcast guests who've decided to stop podcast guesting.
0:32.4	And guess what? They decided not to continue for the same reason. I'm not really seeing any
0:37.1	results. It's not really seeing any results.
0:38.5	It's not really going anywhere.
0:39.3	It's too stressful.
0:40.2	It's too time consuming.
0:41.6	There were so many things.
0:46.5	And for the longest time, I focused really on trying to help podcasters avoid those things.
0:48.8	Until one day, I finally got smart.
0:56.2	And I decided to reach out to 100 podcasters that are doing a really good job podcasting. They're sticking with it long term. Same with podcast guests. Let me find 100 guests. You're doing a really good job
1:01.0	and sticking with it. So you might say 1,000 versus 100. Yeah, that's because there's over a 90%
1:07.3	failure rate in podcasting. Really, we're seeing that on either side of the mic now. People that stay in podcasting are the minority. And here's the thing. When I decided to dive into
1:15.7	this, I decided to make a category for it. And if any of you followed me on social media for
	...

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