Welcome to the Real Estate Strategies podcast, where we host in-depth conversations on everything

real estate with the industry's biggest movers and shakers. I'm your host, Ken McElroy. Let's get right

into this episode. Hey, everybody. So, you know, what's your financial direction? And where do you

want to go so that you can kind of make some little bit better decisions.

So one of the things that I love to talk about at Rich Dad

is called the Cashflow Quadrant.

It's called ESBI.

And this is taught a lot about at Rich Dad. and it's also in a great book called the Cash

Flow Quadrant.

In fact, it's the second leading book in sales behind Rich Dad Port Ed.

It's a very, very, very good book.

And essentially what this means is that if you're in this category, you're an employee, if you're

in this category, you're self-employed, if you're in this category, you're a business,

and in this category it's an investor or investment.

And so we're going to talk a little bit about what category you're in, and if once you

kind of identify where you are, then it's easy

to try to figure out where you want to be. Because essentially, you want to be either on the

business side or the investment side. And what you want, rule number one in rich head, poor

dad, rule number one, is the rich don't work for money. And that's because the money that we make

in our either employee or self-employed or business

is invested over here,

and then it generates enough passive income

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