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Channels with Peter Kafka

What is Twitter Blue and is it worth $3?

Channels with Peter Kafka

Vox Media Podcast Network

Technology, Tv & Film, Business News, News

4.4585 Ratings

🗓️ 11 November 2021

⏱️ 31 minutes

🧾️ Download transcript

Summary

Twitter is free. But Twitter Blue — a new service for Twitter super-users — costs $3 a month. So what is Twitter Blue and why should you pay for it? Twitter product executive Tony Haile, who joined the company last spring after it acquired his Scroll startup, joins Recode’s Peter Kafka to make the pitch. Featuring: Tony Haile (@arctictony), Senior Director of Product at Twitter Host: Peter Kafka (@pkafka), Senior Editor at Recode More to explore: Subscribe for free to Recode Media, Peter Kafka, one of the media industry's most acclaimed reporters, talks to business titans, journalists, comedians, and more to get their take on today's media landscape. About Recode by Vox: Recode by Vox helps you understand how tech is changing the world — and changing us. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

In today's fast-changing digital world, proving your company is trustworthy isn't just important for growth, it's essential.

0:08.8

That's why Vanta is here. Vanta helps companies of all sizes get compliant fast and stay that way, with industry-leading AI, automation and continuous monitoring.

0:20.3

So whether you're a startup tackling your first

0:22.8

SOC 2 or ISO-27-001 or an enterprise managing vendor risk, Vanta's trust management platform makes it

0:31.8

quicker, easier and more scalable. The results? According to a recent IDC study, Vanta customers slash over

0:40.4

$500,000 a year in costs and are three times more productive. Establishing trust isn't optional.

0:48.7

Vanta makes it automatic. Visit vanta.com slash Voxpod to sign up for a free demo today that's v a mta.com

0:59.2

slash voxpod this is recode media of peter kofka and that is me and i am here with

1:09.8

twitter's tony hale welcome tony thank you It's great to be here. Normally, I ask you what you do and what's going on at Twitter, but we don't have to do that anymore because you guys have helpedfully produced a commercial explaining what you're doing at Twitter. So let's play that for a second. Are you ready to take Twitter to the next level?

1:27.9

Then you need to sign up for Twitter Blue.

1:30.0

So you can Twitter faster, stronger, harder, smarter, and also stronger.

1:35.1

Wow.

1:35.5

Wow.

1:36.4

I can feel the difference.

1:37.9

Twitter Blue is a premium subscription with features like bookmark folders,

1:41.9

add free articles, and undo tweet. Now tweet and undo.

1:46.0

It's exercise, but it's also staring at your phone, which is what I like to do.

1:50.0

Let's check out ad-free articles.

1:53.0

Now pick one in scroll, scroll.

1:55.0

You're doing great.

1:56.0

RIP Twitter, more like let's get ripped, Twitter.

2:00.0

Give those sad noodles you call fingers the upgrade they deserve with Twitter Blue.

...

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