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Real Estate Training & Coaching School

What Is The #1 Real Estate Agent Success Hack That Nearly Everyone Ignores?

Real Estate Training & Coaching School

Real Estate Training & Coaching School

Business News, News, Careers, Business

4.4705 Ratings

🗓️ 15 August 2023

⏱️ 32 minutes

🧾️ Download transcript

Summary

Welcome back to America's #1 Daily Podcast, featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? https://whylibertas.com/harris or text Tim directly 512-758-0206 IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris's Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://members.timandjulieharris.com/ Real Estate Agents: We've all heard the famous and true saying: "You never get a second chance at a first impression." Many studies have shown that the average person forms a lasting impression about another person after between 2 seconds and 2 minutes.  Think of the last person you met...what was your first impression of them and why? What do you remember about that encounter? Was it positive, negative, or neutral? Do you recall what they do for a living, their full name and if they have kids, and where they live? If not, perhaps they failed to make a great first impression. What would they say about you?   Other studies show that most real estate clients use the first agent they meet, so I'm sure you'll agree that this is something to work on and really curate. This is something about real estate that you CAN control. Your job now is to take a look at what your first impressions are both online and in real life. Howard Brinton used to call these 'Moments of Truth', or split-second judgments that the public makes about you. Are you friendly, trustworthy, professional, and knowledgeable or are you someone they casually meet and forget the next second? Make a list of all of your potential points of contact or first impressions with the public: Online: Facebook / Instagram / Linked In / What's App / Your Website / Your online real estate profiles on Zillow, Realtor.com, your broker's website, your digital newsletter, and marketing campaigns, and any other apps you use.  Make sure to look at your credit card statement to capture any profiles you signed up for and forgot about. Offline: Your Voicemail message, your sign, your home brochures, your car, your handshake, your directional signs, and how you dress. Next, ask yourself these questions and polish up your profiles (first impressions) as necessary: 1.  What are you trying to accomplish with each of these profiles? Are you trying to attract buyers and sellers? Realtor connections? 2. What does your profile LOOK like you're looking for? Are you a fisherman or a Realtor? Are you an investor or are you a broker? Both? Do you have any specialties? Are your previous employment profiles more prevalent than your Real Estate profiles? 3. Do you monitor your different assets or did you 'set it and forget it'? Is the information someone sees when they Google you still accurate across all of your profiles? Are you using a headshot from 2003? It's ok to eliminate the old accounts that you're not even using anyway. Fewer but better impressions are ok. 4. Do you have any unfinished profiles? Shadow pictures or blank descriptions look like you didn't follow through or maybe aren't even in the business anymore. 5. How does someone reach you? Is your mobile number easy to find or is it just your broker's number? Is your voicemail always full? What impression are you leaving with your methods of communication? 6. Are you weird about being a sales professional? Do you talk about real estate all the time, using up-to-date market information? Where are you posting and commenting that the public will see you and what will they think when they read what you wrote?

Transcript

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0:00.0

Welcome to Real Estate Coaching Radio starring award-winning real estate coaches and number one international bestselling authors, Tim and Julie Harris.

0:10.2

This is the number one daily radio show for realtors looking for a no BS authentic real-time coaching experience.

0:18.2

What's really working in today's market, how to generate more leads,

0:21.8

make more money, and have more time for what you love in your life. And now your host, Tim and

0:28.3

Julie Harris. Three, two, one, and we're back. You know, Julie, we live in a time where socially

0:35.9

you're not supposed to admit the fact that you judge people

0:39.9

on first impressions.

0:41.2

No, you're not supposed to.

0:42.3

Yeah, you're not supposed to.

0:43.1

But everyone does it.

0:43.9

You know, the thing is, is that we all do it.

0:45.5

It's not a socialized thing.

0:47.6

It's a lizard brain.

0:48.6

We're born with that thing because we need to make quick snapshots of, you know, are that, is that person friendly?

0:54.7

Are they going to hurt me?

0:55.3

They're going to help me?

0:56.1

Sure.

0:56.4

Friend or foe, right?

0:57.0

Right.

0:57.3

And even back in the, you know, the olden times, you know, it would be, does that person

1:01.2

maybe have a disease?

1:02.3

Is that someone I need to avoid for other reasons, right? back when, you know, we had tribes, things like that. So, yeah, this is a podcast that's going to teach you guys and take you through all the steps.

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