What is "Instagram Plus"? 7 NEW Instagram Features - 894

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Marketing, Business

4.9 • 2.7K Ratings

🗓️ 21 May 2026

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode, Brock Johnson breaks down “Instagram Plus,” a new paid Instagram subscription currently being tested by Meta, and explains the 7 new features included in the rollout. He covers what Instagram Plus actually is, how it differs from Meta Verified, where it’s currently available, and why Meta may be positioning it as a low-cost utility subscription for everyday users. Brock goes through each of the new Story-focused features individually, including Ghost Mode for anonymous Story viewing, Story rewatch analytics, unlimited custom audience lists, 48-hour Stories, weekly Spotlight boosts, animated Superlikes, and viewer search functionality. He also explains how these tools could change the way creators, businesses, and everyday users interact with Instagram Stories moving forward. Throughout the episode, Brock shares my thoughts on which features are likely to matter most for creators, which ones could impact engagement behavior, and how Instagram may continue moving toward subscription-based features and personalization tools in 2026. This episode is focused on understanding what Instagram Plus is, how it works, and what these updates could mean for the future of the platform. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos 🎯 Check out InstaClubHub!! For just $7! 👉 https://instaclubhub.com/flash-sale-7/ 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🤓 Related Episodes: Is Meta Verified Worth It? | Instagram and Facebook Verification Badge Watch: https://youtu.be/sLL6j-ZbFoY?si=3uKycFMlju7cV49m Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000643506061 NEW Instagram Algorithm April 2026 | Direct From Instagram's CEO Watch: https://youtu.be/a34p7BHRryQ?si=Wn0FMxrDyo9XXbKF Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000760445397 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

Transcript

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0:00.0	If you've ever had a post go viral and then immediately thought, wait, how am I actually going to ship all of these orders?
0:05.9	Yeah, that's the part that almost no one talks about.
0:08.7	When your company is growing fast, order fulfillment can make or break your success, and that's why I recommend that you use ShipStation.
0:16.5	Shipstation's intelligence-driven platform brings everything into one place, order management,
0:21.8	rate shopping, inventory, returns, warehouse systems, and even analytics.
0:25.8	They're saving business owners up to 15 hours a week on fulfillment.
0:30.2	And here's what I love.
0:31.5	Instead of juggling five to seven different tools, it's just one.
0:34.5	You can connect to over 200 sales channels, and it automatically compares rates across carriers
0:39.1	like USPS, UPS, and FedEx, plus over a million businesses already trust and use ShipStation.
0:45.1	And that's why I highly recommend.
0:46.6	If you have any kind of business where shipping is required, ship station is the tool that I would
0:51.3	suggest.
0:52.0	Try ShipStation free for 60 days with full access to all features.
0:56.2	No credit card needed.
0:57.5	Go to shipstation.com and use code B-Y-T for 60 days free.
1:02.5	60 days will give you plenty of time to see exactly how much time and money you're saving on every single shipment.
1:08.7	That's S-H-I-P, S-T-A-T-A-T-I-N.com and use code B-Y-T.
1:15.0	Shipstation.com with code B-Y-T.
1:17.7	Today's episode is brought to you by Shopify, the number one e-commerce platform in the world
1:22.4	for building your business and selling your products. More about them later. Also, later,
1:26.7	I'll tell you a little bit more about our sponsor, which has me super excited, which provides weekly, nutritious,
	...

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