What Happened to the Jumbo-Visma/Soudal-QuickStep Merger? | THEMOVE+
THEMOVE
Lance Armstrong
4.6 • 4K Ratings
🗓️ 4 November 2023
⏱️ 24 minutes
🧾️ Download transcript
Summary
Johan Bruyneel and Spencer Martin of the Beyond the Peloton newsletter break down why the proposed merger between Jumbo-Visma and Soudal-QuickStep failed to come to pass and how the two teams will move forward into the 2024 season as a result. They discuss how a major power player behind the scenes stepped in to end the deal and how the abrupt end of the saga has created an odd situation where almost everyone involved came out a winner.
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Transcript
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| 0:00.0 | Everybody welcome back to the move plus. |
| 0:07.0 | Yohan and I are here to Todd the last time we spoke to you we were discussing the |
| 0:12.0 | Yumbo Vizh my suStep proposed merger, rumor merger, it was going to shake up the sport. |
| 0:18.0 | Well, after a few weeks, nothing happened. No merger, merger called off. Now the reports out of the Dutch press is that the team Yumbo |
| 0:26.0 | Visma will be Visma Lisa Bike for the 2024 season and potentially beyond. I will talk to Johann about what exactly happened here, why |
| 0:35.9 | Lisa Bike stepped up to be the presenting sponsor, and what happens going forward from |
| 0:41.8 | this, especially with Soudal QuickStep in Remco Evenopol's career now that they appear to be in the sport but maybe scaling back their budget. |
| 0:48.4 | But first let's hear from our sponsor. |
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| 1:49.6 | Alright Johann, so to tackle this kind of slightly complex situation here. |
| 1:54.0 | We have Yumbo Bizma, Sudal QuickStup. |
| 1:56.0 | They were going to merge. |
... |
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