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Superwomen with Rebecca Minkoff

What Comes After the “It” Product? | Hart Hagerty

Superwomen with Rebecca Minkoff

Rebecca Minkoff

Society & Culture

4.8543 Ratings

🗓️ 19 March 2026

⏱️ 38 minutes

🧾️ Download transcript

Summary

She sold nearly 200,000 earrings. Then she had to figure out what came next. In this episode of SUPERWOMEN, I had a great conversation with Hart Hagerty, founder of shophart.com. She had an “it” product early on, then realized that just wasn’t enough to build a lasting brand. Here’s how she reinvented her business while staying true to her personal vision. We dive deep into the “messy middle” of building a business that every entrepreneur understands: Losing your creative instincts, leading while exhausted, feeling pressured to stay visible, and so much more. If you know the struggle, you’ll relate hard to this episode. Brought to you by Shophart.com. Episode Guide:(00:00) Meet Hart Hagerty + welcome to the new studio (02:33) How Shanghai inspired Hart’s venture into jewelry (04:15) Selling nearly 200k earrings and moving beyond her hit product (04:34) Creating jewelry with meaning and an attainable price (08:49) Inside the messy middle of growing a business (10:18) Why Hart decided to “get weird” again creatively (13:15) Why great founders believe they can figure anything out (15:17) Trusting intuition over credentials (18:16) How to build a stylish jewelry stack (21:59) Why minimalism is out and personal style is back (25:42) The story behind the Vesta case (28:21) If you don’t have a good product, you don’t have a business (33:11) Finding an authentic way to be the face of the brand (35:40) The reality that modern brands run on content Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Now, are all the traitors present? Let's get started, shall we? From rags to riches. I'm so sick of this. Working like a dog and being treated worse. Yorkshire to New York. Poor climbers, you and me. A life dedicated to revenge. Let's make this an occasion to remember. A woman of substance on Channel 4. Stream now. I used to have so much, oh, we can't do this because I didn't go to fashion school. I didn't go to business school. And I'm like, I'm just as smart as someone that got their MBA at Harvard. I can play in this game. Hey, everyone, you're listening to Superwomen. Today's guest, I came across when I saw her amazing collaboration and thought, oh my

0:38.3

God, I have to have Hart's jewelry.

0:41.7

She is the founder of Heart, shopheart.com.

0:44.3

We get into the meaning behind the soul of a brand.

0:47.8

We get into the dark ages of what it's like to be a mother, a founder, a wife, but also

0:52.4

the great it takes and how being true to yourself is

0:55.0

ultimately what is going to make you win. Take a listen. There's a delicate balance of letting

1:00.2

things go and understanding that rejection is redirection. There's a creative way to do everything.

1:05.5

But I feel like any legacy jewelry brand that's out there today, they're like, you don't like

1:10.3

silver and gold? Well, guess what? We're

1:11.9

going to keep making it. There is a lot of pressure for newness. It's a good way to grow. It's like one of the

1:17.1

levers that you can push. I just always have to go back to my filter of like soulful, timeless

1:22.0

jewelry. All of this magic and storytelling and meaning, I don't want it to be relegated to the fine jewelry world.

1:29.2

I want to be able to give that meaning to people.

1:38.3

I'm Rebecca Minkoff, and this is Superwomen.

1:41.2

Each week, inspiring women are interviewed to uncover the unexpected journeys, the challenges, and the unwavering spirit that makes them powerful.

1:49.9

Get ready to be motivated by stories of resilience and discover the keys to unlocking your own potential.

1:59.2

All right, welcome. Thank you for having me. I'm so excited to have you. We are christening my studio. That is beautiful. You should be really proud. It's gorgeous. I just want to like take a nap in here or something. I know. It's like a womb. It's like a warm, calm space. So good. So let's talk about jewelry today and your journey. We're not going to get into your backstory because guess what we discussed last night? Yeah, you can Google it. You can Google it. Let's like, let's just Google it. I was honestly so refreshed when you said that last night because I have to tell my origin story a lot and I'm like, just fucking Google it. Like, aren't you sick of hearing the same? I know I Hannah's sick of hearing the same shit. And like, I'm here to talk about things I haven't talked about before. So that's right. Yeah. So I discovered you when I saw that you did a collab with RMS and I was like, I am obsessed, like a locket with some like amazing lip colored it like I'm in and then our team's connected

2:52.4

and I didn't know this about you but you were in Shanghai when you thought about what became

2:58.3

your career so can we start there well I grew up in Charleston and then I majored in Chinese

3:02.9

and sociology of Vanderbilt and fast forward I studied abroad in Shanghai, fell in love with it.

3:08.8

It was the recession. So I moved there and I started working in fashion. I was working as a fashion

...

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