What Bitcoin Can Teach You about Marketing | Ep. #548

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 30 January 2018

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #548, Eric and Neil discuss what Bitcoin has taught them about marketing. Tune in to hear how you can leverage trends for success. Time-Stamped Show Notes: [00:27] Today’s Topic: What Bitcoin Can Teach You about Marketing [00:45] Everyone is talking about bitcoin. [01:10] Bitcoin is an explosive trend right now. [01:44] If you can leverage a sexy topic and sell products around it, you can make a TON of money. [02:50] 3D printing stock exploded because it was trending for a time. [03:18] Ride the wave! Always take advantage of any product or technique’s popularity. [03:33] 22 Immutable Laws of Marketing is a great resource for understanding how to ride the wave. [04:15] Keep in mind, once everyone has caught onto the popular, buzzworthy, trend, it won’t last. What goes up, must come down. [04:55] Time it right and always be early to the trend. [05:40] Be patient and shoot for long-term goals. [06:15] If you believe in something, stay the course until you achieve success. [06:38] Bitcoin is only ten years old. It may take another ten years to see greater success. [07:04] If you are not a long-term believer in what you are doing, don’t waste your time on it. [07:16] That’s all for today! [07:18] Go to Singlegrain.com/Giveway for a special edition of Crazy Egg, the heat mapping tool. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your load time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue, and I'm Neil Patel.
0:57.0	And today we're going to talk about the fun topic because everyone's talking about this right now.
1:02.0	What Bitcoin can teach you about marketing so this is
1:05.5	interesting because both Neil and I are kind of dabbling right now in different respects
1:09.5	Neil what are your thoughts about what Bitcoin can teach you out the gate?
1:13.0	Yeah, it's crazy, so it's a phenomenon, and what I mean by that is everyone talks about it.
1:19.3	Like I'm even getting people, you know, who I know that are elder and there's like oh my God do you think
1:24.8	this bit come a Bitcoin company is like legitimate or are they going to go bankrupt and I
1:29.6	people telling me like you should sell your Bitcoin this company is a scam and I'm like it's not even a scam but everyone's talking about it which is crazy and it's not even a company right it's more of a digital currency and the reason it's crazy is it's exploded so much.
1:45.8	If you go to Google trends and you type in any popular celebrity, the most popular one you can
	...

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