Today on the Playbook podcast, a look at a trendy new group of swing voters, what Pete Buttigieg told me about the 2024 presidential race, and Jimmy Kimmel's removal from air ignites a new free speech debate.

Hello, I'm Adam Wren.

And I'm Mya Ward. It's Friday, September 19th.

And this is the Playbook podcast.

And as you can hear, we are so lucky.

And I have the pleasure of welcoming White House reporter, My Award, back to the podcast this morning.

Maya, thanks so much for being here.

Good to be back.

Without further ado, let's get right to what's driving the day.

There's a new group of swing voters to watch ahead of next year's midterms.

And instead of just watching their kids soccer games, Maya, they are wearing weighted vests.

Maya, have you seen weighted vests in your

Instagram or TikTok feeds? Yes. First off, I'm obsessed that you're covering this. Yes,

my algorithm has consistently targeted me with the weighted vest videos and they'll be walking

with their weighted vests and coffees and

talking about how like this is the way to increase your sweat and your gains. So yes,

I am definitely getting all the all the weighted best material. Yeah, right before I got an

exclusive look at this poll from the widely respected GOP pollster, Christine Matthews, who has done work for

former Indiana Governor Mitch Daniels and former Maryland Governor Larry Hogan. She is sort of vaunted

for her ability to probe into women's insights about politics and culture. I had a conversation

with my wife who told me that she really

wanted to buy a weighted vest. And so when this poll came across my desk, I was eager to dig into

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