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The Inforium

Weapons of Influence #6: Scarcity (Ep. 199)

The Inforium

Thomas Frank and Martin Boehme

Personal Branding, Career, Productivity, Business, Learning, Lifehacking, College, University, Education, 101, Lifestyle Design, Work Smart, Class

4.8998 Ratings

🗓️ 19 February 2018

⏱️ 57 minutes

🧾️ Download transcript

Summary

We look one final time at Robert Cialdini's "Influence: The Psychology of Persuasion" to talk about why you really don't know what you have until it's gone. Full show notes Things mentioned in this episode: Influence: The Psychology of Persuasion, by Robert Cialdini Robert Cialdini Weapons of Influence #1: Reciprocation (Ep. 186) Weapons of Influence #2: Commitment and Consistency (Ep. 189) Weapons of Influence #3: Social Proof (Ep. 193) Weapons of Influence #4: Liking (Ep. 195) Weapons of Influence #5: Authority (Ep. 197) Packing for Mars, by Mary Roach Mary Roach Psychological reactance Hello Internet podcast Kurt Vonnegut David Mitchell Cloud Atlas, by David Mitchell The Thousand Autumns of Jacob de Zoet, by David Mitchell Future Library Streisand effect Barbra Streisand Beyoncé Gary Vaynerchuk $20,000 Black Lotus RXBAR Want more cool stuff? You can find all sorts of great tools at my Resources page. You can also get a free copy of my book, 10 Steps to Earning Awesome Grades (While Studying Less), by staying up to date with the College Info Geek newsletter. Timestamps: 0:01:27 - Thoughts on the podcast going forward 0:09:18 - Scarcity and dealing with opportunities 0:21:37 - Psychological reactance 0:28:30 - Sponsor: RXBAR (Whole food protein bars) 0:31:18 - Thoughts on limited time offers 0:38:54 - Deceiving people through limited offers 0:45:39 - Figuring out why you want something 0:53:55 - Conclusion If you enjoyed this episode, subscribe to the podcast on iTunes! It's easy, you'll get new episodes automatically, and it also helps the show gain exposure :) You can also leave a review! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

Hey it's Thomas Frank. I've just got a quick note for you before we get into the show.

0:03.2

If you've been enjoying the Enforium or my videos over on YouTube, then you, my friend, should get

0:08.4

Nebula. On Nebula you get ad-free versions of both this podcast and my my videos along with exclusive stuff like

0:14.3

extended versions of those videos and it's not just our stuff that you're gonna get

0:17.9

dozens of other creators are on Nebula including only of Dahl window

0:21.2

reproductions braincraft tear, and lots more.

0:24.4

Nebula gives us a chance to experiment, and since everything's ad free, it's also the best way

0:28.6

for you to get our content.

0:30.1

Head over to the Enforium.com slash nebula to sign up now.

0:33.4

Welcome to the greatest show in all of educational media

0:38.1

that doesn't have quite the same ring to it.

0:42.1

No. That uh, like P.T. Barnum same ring to it. No.

0:43.0

That, uh, like, P.T. Barnum would have been it.

0:45.0

Maybe I gotta have a little more panache to it.

0:47.0

Something like that.

0:48.0

But then if I do that, I'm gonna make the mic peak in it and I'm just gonna ruin the episode.

0:52.0

So I'm gonna quit while I'm just going to ruin the episode. So I'm going to quit while I'm ahead. I did however have the best idea ever for the name of our T shop that we're going to open up in the space where our favorite T-shop closed and hire all the employees and

1:06.2

bring back the entire stock of everything they used to sell even though we only used to buy like one or two things.

1:11.6

Yes. What's the name?

1:14.0

Infinity. Infinity. That probably exists.

1:18.0

I bet you it does. That's a pretty good name.

1:20.0

It has to exist. That's got it. It's like such a great it's like you know Port

...

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