In this episode of the We Do This Too Outdoors Podcast, the spotlight is on Jason Cowman, the CEO of Cedeer Camo Company, LLC. Hosted by Courtney Williamson, the discussion centers around the inception and growth of Cedeer Camo, a company known for its innovative camouflage patterns. Jason shares his journey of building the business from the ground up, emphasizing the dedication and creativity required to stand out in the competitive outdoor industry. He discusses the unique aspects of Cedeer Camo's designs, which are crafted to meet the needs of modern hunters while respecting traditional hunting values. The conversation also highlights the personal challenges Jason faced, including the emotional impact of losing a business partner, which reinforced the importance of resilience and community support in entrepreneurship. Jason Cowman's insights provide a deep dive into the strategic planning and perseverance necessary for success in the camo pattern business. He stresses the importance of understanding one's niche and the relentless effort needed to navigate the industry's challenges. The episode also touches on the integration of technology with traditional hunting practices, with Jason advocating for ethical hunting and the responsible use of advanced tools. Through personal anecdotes and professional advice, the podcast offers listeners a comprehensive view of the outdoor industry, particularly those interested in the intersection of innovation and tradition in hunting gear. Our Sponsors: * Check out Thompson Cigars and use my code SE for a great deal: https://thompsoncigar.com * Check out Troll Co Clothing and use my code EMPIRE25 for a great deal: https://www.trollco.com/hunting Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy