War on Woke: Not Just About The Ice Cream

Into the Mix

Ben & Jerry's and Vox Creative

Documentary, Society & Culture

4.3 • 537 Ratings

🗓️ 13 November 2024

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

According to Antonio McBroom, a day without dessert is a disaster. So it makes sense that he’s now an ice cream entrepreneur, slinging scoops of Ben & Jerry’s up and down the Florida coast. At the core of Antonio’s business model is leadership training and mentorship for all of his scoop shop managers. So when Florida Governor Ron DeSantis introduced the Stop WOKE act in 2021, he had two options: immediately halt training on diversity, equity and bias, or face potential legal action from the state. In the final mini-series of this season, we’re heading to Florida to learn how the Stop WOKE act has censored businesses, chilled critical conversations about equity, and spurred business owners like Antonio to fight back.

Transcript

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0:00.0	Thanks for meeting us.
0:02.1	Yeah.
0:02.6	My pleasure.
0:03.4	You guys want to come in?
0:03.9	Yeah, we'll come in with you.
0:04.8	Yeah.
0:06.0	This is Into the Mix, a podcast about joy and justice produced with Vox Creative.
0:12.6	I'm Ashley C. Ford.
0:14.5	And this week, we're in Florida.
0:17.1	I mean, Florida heat is a real thing.
0:19.9	And we're here for one thing, ice cream.
0:22.9	The cool thing about Florida is, it's ice cream season year round.
0:27.7	I mean, this is a Ben and Jerry's podcast after all.
0:31.9	I think it's ice cream time.
0:34.9	Oh, nice.
0:35.9	So my daughter, Nia, has a saying in our house, a day without dessert is a disaster.
0:41.4	And we live by it, whether it's just a little small school of ice cream or something.
0:46.8	It's true.
0:58.9	Okay, so we're not actually in Florida just for the ice cream.
1:01.8	We're here to meet Antonio McBrugh.
1:05.0	I've never done ice cream during the interview before.
1:07.3	That's pretty cool, right?
	...

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