Are you figuring out every part of your business alone? Worry no more. In this episode, I sit down with some of the incredible coaches inside our Mentor Collective Mastermind (MCM), Melissa Dlugolecki, Alli and Matt Arruda, Andrea Sage, Jillian Murphy, Jim Carter III, Kristina Bartold and Lia Garvin to break down the strategies & mindset shifts to get more leads, build a strong brand, make the right hires, and MORE. These are the coaches who walk alongside our members, helping them solve real business challenges, build momentum, and stay accountable for the goals they’re pursuing. Tune in and get ready to see what’s possible when you stop building your business alone. Check out our Sponsors: Northwest Registered Agent - Don’t wait, protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/EarnFree Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at http://Shopify.com/happy Brevo - the all-in-one marketing and CRM platform built to help you connect with customers, boost engagement, and grow your business smarter. Get started for free today, or use code HAPPY50 to save 50% on Starter and Standard Plans for the first three months of an annual subscription. Just head to http://www.brevo.com/happy Working Genius - If you’re a CEO, an entrepreneur, or anyone who wants to level up, Working Genius helps you drop the shame around your weaknesses and focus on what you naturally do best. Take the Working Genius assessment and get 20% off with code EARN at http://workinggenius.com Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. HIGHLIGHTS 00:00 The marketing shifts that help entrepreneurs attract leads without more followers or paid ads. 07:30 How does brand play into buyer decision-making and marketing strategy? 10:45 How to stand out when AI is making everyone’s content sound the same. 14:30 Why knowing what to do isn’t the same as actually doing it. 20:15 What’s the difference between motivation and accountability? 22:30 How your physical health affects your business growth and leadership. 25:00 Why do ambitious entrepreneurs still get stuck at the same level? 32:30 What legal protection is needed for online small businesses? 37:45 What to trademark in your business and when it’s time to do it. 40:00 Tips to make your business sellable. 45:45 How do you consistently attract more audience and more leads? 47:45 How to create content that sells. 50:30 How to choose the best way to sell based on your strengths and your buyer’s behavior. 56:45 The best place to start using AI so it actually adds value to your business. 01:03:45 What is an AI agent? 01:08:15 How AI “digital minds” can scale your knowledge and serve your audience 24/7. 01:18:00 Why building community online matters more than chasing follower counts. 01:20:00 Who should start a podcast?  01:29:30 When should you hire? 01:32:30 Why the right community and advisors can accelerate your business growth. RESOURCES Join Built for Bigger Summit Here and get clear on your message, how to scale your business, and finally bring your vision to life. Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Melissa: @melissadlugolecki Follow Alli: @alliarruda Follow Matt: @matt_arruda Follow Andrea: @andreasagerlaw Follow Jillian: @thejillianmurphy Follow Jim: @jimcarterthethird Follow Kristina: @kristina.bartold Follow Lia: @lia.garvin