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The Anik Singal Show

[VIDEO BONUS] How To Grow Your Business Using The Secret Formula That Elects Presidents | Phillip Stutts

The Anik Singal Show

Anik Singal

Education, Business:entrepreneurship, Business, Marketing, Entrepreneurship, Courses

4.9 • 1K Ratings

🗓️ 11 July 2022

⏱️ 48 minutes

🧾️ Download transcript

Summary

On today’s episode of The Fighting Entrepreneur, Anik learned some genius marketing strategies from the man who has worked on 3 winning presidential campaigns. Phillip Stutts explained exactly how to get deep into the psyche of your audience, and the 5-step system he uses on presidential marketing campaigns. He also revealed… What he’s learned from working on 8 U.S. presidential campaigns… How to get an extremely deep understanding of your customers… The biggest LIE marketers are always telling clients… How to create the perfect brand messaging based on consumer data… The absolute best way to test your marketing (better than A/B testing)... Make sure to give this episode a listen ASAP and connect with Phillip at https://phillipstutts.com/

Transcript

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0:00.0

This episode absolutely blew my mind.

0:01.8

All right, what's up, you crazy fighting entrepreneurs.

0:04.2

Listen, there's one thing I wish I did 15, 20 years ago

0:07.2

before I started my companies that I thought was a joke

0:09.6

and I used to laugh about.

0:11.0

And now that I'm where I am,

0:12.8

it's like something I really want you to understand

0:15.3

and to appreciate.

0:16.5

That's what this episode's gonna be about.

0:17.8

How to get into the deep psyche of your customer.

0:20.6

But we're gonna learn from an individual who helped,

0:23.2

okay, ready?

0:24.1

Here's a controversy.

0:25.1

He helped Trump get elected, but he's also helped a lot.

0:28.2

Over 1400 winning political campaigns.

0:31.7

He has one major strategy, which has five steps

0:34.2

and that's what he's using now to help business owners

0:37.3

win in the marketing game.

0:38.7

His name is Philip Stutz.

0:40.2

I met him through a good friend, Jeff Lerner.

0:42.5

All I can tell you is by the time this episode is over,

0:45.1

I was ready to hand him tens of thousands of dollars.

...

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