USR 278: Dustin Matthews on How to Monetize Public Speaking for Business
The Kelly Roach Show
Kelly Roach
4.9 • 965 Ratings
🗓️ 13 September 2017
⏱️ 25 minutes
🧾️ Download transcript
Summary
USR 278: Dustin Mathews on How to Monetize Public Speaking for Business
Subtitle: Entrepreneur mentor Kelly Roach inspires and educates on how to grow your business and achieve your dreams
How many of you ACTUALLY enjoyed public speaking in school? It's that one thing we all know we have to do but not many really enjoy it. However, any type of public speaking is key when you are selling and spreading the word about your business.
Meet Dustin Mathews, master speaker, trainer and author. He is a speaking entrepreneur who helps others sell their products and services with webinars, online media, speeches and seminars. He is breaking down the key elements to any presentation and the structure. For example, the intro, the background story, the body and the two most important; your action step and conclusion.
These two parts within the structure is what is going to get people to buy your product or service. Think about this….
Typically, we start from beginning to end when designing a presentation. Dustin challenges you to start from end to beginning. What action do you want your audience to take? Do you want to buy something, or opt into your list or schedule an appointment? Whatever it is, you make the whole presentation lead into the that action steps.
Don't just do it once, do it throughout. Tell your audience about the success stories or what could happen if you were to take this action. Don't hesitate to share, but add value and make it feel natural.
Get in the mindset of thinking everything as a presentation. Everything is chance to sell and build up the excitement to your product. Don't ever hold back, because at the end of the day YOU are going to sell your business!
Dustin's book is available to help you do all of this and more!
Nobspresentation.com to grab the book and get tips and resources to help you on your next presentation!
Connect with Dustin:
https://www.facebook.com/thedustinmathews
For more business tips and strategies, follow along with Kelly:
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Website: https://kellyroachcoaching.com
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Transcript
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| 0:00.0 | Unstoppable Success Radio, episode 278. |
| 0:05.0 | For years now, my students have operated with a winning handbook, a handbook that gave them a competitive |
| 0:11.2 | advantage in the marketplace and allow them to do crazy ridiculous |
| 0:15.1 | and exciting things with their business like doubling their income hitting six |
| 0:19.4 | figures for the first time and even crossing over the million dollar mark. Today I want to |
| 0:24.2 | invite you to bet on yourself, believe in yourself, and take one action today |
| 0:28.8 | that's going to transform your future. I want you to opt in for my newest free training series. The video is |
| 0:34.7 | delivered direct to your inbox that you can listen to on your time at your |
| 0:39.3 | convenience and all you have to do is text in, scale your sales, that's all one word, scale your |
| 0:45.8 | sales to 4-4-2. I believe in you, I know there's more possible for you, and I want you to take ownership of your future. |
| 0:55.6 | All you have to do is minimize the screen you're on right now. |
| 0:58.8 | Pull up your text messages right here while you're listening and text in scale your sales all one word to |
| 1:05.4 | 4-4-222. Can't wait to see you on the other side. |
| 1:10.3 | Welcome to Unstoppable Success Radio. I am your host Kelly Roach and I am thrilled to have |
| 1:17.0 | master speaker, trainer, and author with us here today, Dustin Matthews. |
| 1:22.1 | Dustin, welcome to the show. |
| 1:24.1 | Thank you, thank you, thank you, I'm excited. |
| 1:25.6 | I'm finally here, I made it. |
| 1:27.0 | Yes, yes, we are excited to have you here. |
| 1:29.4 | So I want to tell our audience a little bit about you and then we will go ahead and dive right in. |
| 1:34.4 | So Dustin is a public speaker, but he's also the founder of Speaking Empire, which teaches entrepreneurs just like you guys how to scale up your business |
| 1:45.2 | selling from presentation stages and virtual platforms. |
... |
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