USR 231: Win The Battle For Eyeballs To Grow Your Business
The Kelly Roach Show
Kelly Roach
4.9 • 965 Ratings
🗓️ 12 June 2017
⏱️ 19 minutes
🧾️ Download transcript
Summary
"The battle is won before you even set foot on the field"
The RESULT and IMPACT of your business is determined before the launch, before the month starts, and even before the year begins. It starts with what you do everyday.
You need to have a strategy in place to continue to get that attention from potential buyers consistently. In this day and age, anyone with a computer or cell phone can have a business and with that comes some struggles to keep people's eyes on your business and keep them from turning the other direction.
In this episode we are breaking down the 6 strategies to to win the battle and get people looking at you!
Here is a quick overview on those key 6 strategies, plus a bonus 7th:
- Frequency--how often you are staying in front of your audience
- Making an impact and giving value to the content you are sharing
- Having consistency with your product or business. When you continue to change your business, it causes confusion in your audience
- The content you are putting out needs to be relevant and timely to your audience but also to what is happening in the world
- Make it interesting, funny or engaging! Put your own personal spin on the content you are talking about
- Distribute! Distribute! Distribute! Share the content all over, put it in front of your audience
- Make the audience feel like they matter! Bring them together and create a community they want to be apart of!
An audience starts with just one person. It builds one by one. Find your niche and use your celebrity to generate the eyes looking at your business!
For more business tips and strategies, follow along with Kelly:
Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/
Website: https://kellyroachcoaching.com
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Kelly Roach: https://www.instagram.com/kellyroachofficial
Twitter: https://twitter.com/kellyroachlive
Transcript
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| 0:00.0 | Unstoppable Success Radio, episode 231. |
| 0:05.0 | I'm Kelly Roach and you are listening to Unstoppable Success Radio, |
| 0:10.0 | the podcast for achievers, believers, dreamers and doers who want to build a profitable |
| 0:15.9 | sustainable business around a life of purpose, fulfillment, freedom, and family. |
| 0:22.0 | Now let's get down to business. |
| 0:25.0 | If there's one thing that we know for certain in the micro minute fast moving |
| 0:31.0 | economy and world that we live in today. |
| 0:33.8 | It's that growing your business comes down |
| 0:36.8 | to winning the battle for the eyeballs. |
| 0:40.2 | You have to be able to capture people's attention and then even harder keep it, |
| 0:45.0 | then get them to consume your content and engage with your brand |
| 0:49.0 | if you want to quickly grow. |
| 0:51.0 | So how do you make that happen? Well today's episode is going to break that down for you. |
| 0:56.0 | The barrier to entry is now the lowest it's ever been. |
| 1:00.0 | Anyone with a cell phone or a laptop computer can be in a business in a matter of moments. |
| 1:07.0 | The noise is growing and the white noise barrier is higher than ever, which means that you absolutely need a strategy to stand out |
| 1:17.0 | and to capture the hearts and minds of your target market if you want to be a |
| 1:22.4 | dominant force to be reckoned with. of your really resonatedated and fit well for this particular episode was that the battle is |
| 1:35.3 | one before you set foot on the field. |
| 1:39.1 | And more and more as I grow my own business and work with my clients and all different facets of theirs, I see |
| 1:44.9 | that this is absolutely true. The battle is won before you set foot on the field. The result is determined |
| 1:51.6 | before the launch. The result is determined before the month or the year even starts. |
... |
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