Using Video Marketing to Boost your Sales with Sally Sargood

The Portrait System Podcast

Sue Bryce Education

Education, Business, Photographer, Goal Setting, Creative, Female, Visual Arts, Photography, Start-up, Coaching, Self-employed, Portraits, Entrepreneur, Marketing, Artist, Arts, Finance, Wisdom, Small Business Owner, Motivation, Confidence, Leadership

4.9 • 659 Ratings

🗓️ 28 September 2020

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Does using videography to market your business seem daunting to you? You are not alone! Today's guest is Sally Sargood. Sally is a marketing expert from Animoto, a service that makes video creation easy for businesses. Throughout this episode, Sally explains how easy it can be to create powerful and beautiful video marketing assets that will bring your marketing to the next level and boost your sales. If you're wondering how you can use videography to grow your business, then this episode is for you!

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Transcript

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0:00.0	Hey there, it's Nikki Klosser, and I want to let you know about an awesome free giveaway for people on our email list.
0:05.6	If you haven't already, click the link in our podcast description or go to the PortraitSystem.com
0:10.1	slash sign up to get on the list.
0:12.1	If you sign up, you'll get a free posing 101 PDF to jumpstart things.
0:16.2	It's an epic PDF, so you'll definitely want to get this. Also, just by being in our email community,
0:22.0	you'll get deals, sales, and information about any of our upcoming events and activities.
0:26.5	So head over to theportrait system.com slash sign up and sign up today.
0:32.1	You're listening to the Portrait System podcast.
0:36.0	One aspect of video marketing, the slideshow is a way to definitely
0:41.5	increase your sales. When you put all of those images together and put some music behind it,
0:46.3	and that's where you get this emotional attachment to the images, and it becomes harder to
0:50.7	actually say no to purchasing them, potentially then cutting that slideshow down and putting
0:56.2	it onto your Facebook feed and sort of seeing what kind of interaction it gets. It's not as difficult
1:01.1	as it seems and I think the benefits that you will see from it will definitely be worth that time invested.
1:08.4	This is the Portrait System podcast, a show that helps portrait photographers and people
1:12.8	hoping to become one, navigate the world of photography, business, money, and so much more.
1:17.9	We totally keep it real. We share stories about the incredible ups and the very difficult downs
1:22.5	when running a photography business. I'm your host, Nikki Klosser, and the point of this
1:26.2	podcast is for you to learn
1:27.6	actionable steps that you can take to grow your own business and also to feel inspired and
1:32.3	empowered by the stories you hear. Today's guest is Sally Sargood, and I was extra excited to
1:37.9	interview her because she's become a great friend of mine over the last few years, and I just
	...

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