Usher Got Burned: 5 Lessons That Could Save Your Business | Social Proof Podcast #550
Social Proof Podcast
Social Proof Network
4.9 โข 2K Ratings
๐๏ธ 20 November 2025
โฑ๏ธ 60 minutes
๐๏ธ Recording | iTunes | RSS
๐งพ๏ธ Download transcript
Summary
Usher got burned after loaning $1.7M for a building that was never purchased and the fallout teaches every entrepreneur a major lesson. In this Social Proof episode, David Shands and Donni Wiggins break down the real mistakes behind failed partnerships and the 5 lessons that can protect your money, your relationships, and your business.
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Transcript
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| 0:00.0 | Entrepreneurs, let me tell you something real quick. |
| 0:01.9 | While you're out here building your business and making content, going live, dropping |
| 0:05.1 | gyms, helping people your personal data is being sold all over the internet. |
| 0:09.7 | And I'm not talking about little stuff. |
| 0:11.0 | I mean your address, phone number, email, relatives, even your court records, all scrape, |
| 0:16.2 | collected, and posted on people search sites and data brokered databases. |
| 0:20.7 | Anyone can look you up. |
| 0:22.0 | And yes, scammers, stalkers, and identity thieves use that same information every single day. |
| 0:27.8 | This isn't just me being paranoid. |
| 0:29.7 | This isn't paranoia. |
| 0:30.6 | This is real. |
| 0:31.8 | Data breaches went up 211% in a single year, which means your information is out there |
| 0:37.3 | whether you know it or not. |
| 0:38.8 | That's why I partnered with incogni. |
| 0:43.6 | They go out and do the hardest part for you. |
| 0:45.7 | They track down the sites holding your information and legally remove it. |
| 0:49.5 | Hundreds of data brokers gone. |
| 0:52.1 | People search sites gone. |
| 0:57.6 | And if you find a specific link with your info on it, |
| 1:04.5 | their custom removals feature lets you send it to them and boom. A real human privacy expert handles it for you. And listen, they're the only service in the whole space independently verified |
| 1:10.3 | by Deloitte. |
| 1:11.6 | So this isn't one of those shady delete your data companies. |
... |
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