USFL vs NFL - A General Triumph | 2

Business Wars

Audible

History, David Brown, Business, Management

4.6 • 13.5K Ratings

🗓️ 6 February 2019

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Description: The NFL has faced rival leagues in the past, and routinely squashed them without breaking so much as a sweat. The NFL’s powerful commissioner, Pete Rozelle, assumes the USFL will be no different. He sees the rival league as a joke. A blip on the radar. But then the new league does something no one saw coming: it signs University of Georgia junior Herschel Walker, the biggest star in college football.

When Walker signs with the USFL’s New Jersey Generals, he leaves more than his college diploma on the table. The Heisman trophy-winner passes up a seat at the table of America’s Team, the legendary Dallas Cowboys. “This,” Rozelle tells his colleagues, “is war.”

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Transcript

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0:00.0	Hey, prime members, you can listen to business wars at free on Amazon music.
0:04.8	Download the app today.
0:06.2	It's 7am, February 24, 1983.
0:19.0	A young man in his early 20s is walking up Park Avenue in Midtown Manhattan, a copy of
0:24.1	the New York Daily News in his right hand.
0:27.0	He's wearing a suit and tie and reading as he moves.
0:30.5	One arm pumping, eyes cast down at the sports section.
0:34.5	He's bumping into people, throwing an occasional elbow.
0:37.8	Hey, watch it.
0:39.2	Hey, move.
0:40.8	The man stops at a light, unfolds the paper.
0:44.0	And there it is.
0:45.2	The words sprawled across the back page in bold, black print.
0:50.2	General Walker.
0:52.2	The man, an intern at the NFL, reads the subheading aloud in disbelief.
0:58.5	Herschel Walker signs with USFL's new Jersey Generals for record money.
1:04.2	I can't believe this.
1:07.4	Crap.
1:08.4	Crap.
1:11.2	Moments later, he arrives breathless at 345 Park Avenue, long time palatial headquarters
1:16.6	for the National Football League.
1:19.0	As a college intern, he's always one of the very first to arrive.
	...

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