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99% Invisible

US Postal Service Stamps

99% Invisible

SiriusXM Podcasts and Roman Mars

Design, Arts

4.827.5K Ratings

🗓️ 10 February 2012

⏱️ 13 minutes

🧾️ Download transcript

Summary

Somebody might be able to do a great painting that’s 20 x 30 inches, but you take that down to 1 x 1.5 inches, and it’s a challenge to make it work. -Ethel Kessler, Art Director for USPS Stamp Services … Continue reading →

Transcript

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0:00.0

We get support from UC Davis, a globally ranked university working to solve the world's most pressing problems in food, energy, health, education, and the environment.

0:10.0

UC Davis researchers collaborate and innovate in California and around the globe to find

0:14.2

transformational solutions.

0:16.1

It's all part of the university's mission to promote quality of life for all living things.

0:20.1

Find out more at 21st century.

0:21.9

UC Davis. edu. edu. edu. find out more at 21st century dot ucdd ucdd u. this is 99% invisible I'm

0:30.8

Roman Mars get this idea out of your head.

0:35.0

A stamp is not a tiny painting.

0:37.0

Somebody might be able to do a great painting 20 by 30 inches,

0:41.0

but you take that down to one inch by one and 1.5 inches and it's a challenge to make it work.

0:47.0

And Ethel Kesseller is just one of a handful of people who take on that challenge.

0:51.0

I'm Ethel Kesseler.

0:52.0

Ethel'sesseler.

0:52.6

Ethel's one of just five art directors responsible

0:55.1

for turning out every single stamp issued

0:57.2

by the United States Postal Service each year.

0:59.4

And I've been doing that for 15 years.

1:01.5

Those bonsai stamps that just came out with the tiny little beautiful meticulous

1:05.5

detailed drawings of trees those are hers.

1:07.6

And our reporter there is postal service in stamp enthusiast Julie Shapiro.

1:11.8

Most people think of stamps and then picture flags or the Liberty Bell

1:16.1

or the word love spelled in a cutsy font.

...

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