Uplift: While incarcerated, Dominique created a parole program that achieves an 82% success rate.

Strawberry Letter

iHeartPodcasts

Relationships, Society & Culture

4.5 • 1.7K Ratings

🗓️ 28 September 2025

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dominique Leonard.

Founder of Jus' Free, a parole package provider. Here are some key highlights and themes from the conversation:

🔑 Key Themes & Takeaways 1. From Incarceration to Inspiration

Dominique Leonard was sentenced to life in prison for a non-aggravated robbery.
He discovered that “life” sentences can vary, and his was eligible for parole after 5.5 to 6 years.
He was denied parole initially, which led him to take control of his own legal journey.

2. Birth of “Jus' Free”

After being denied parole, Dominique created his own parole package with the help of his family.
He realized many inmates are unaware of how they are presented to the parole board.
This inspired him to found Jus' Free, a service that helps inmates humanize themselves through custom parole packages.

3. Faith, Family, and Redemption

Dominique credits his faith and family for his transformation.
He emphasizes that making a bad decision doesn’t make someone a bad person.
His story is a testament to second chances and the power of self-advocacy.

4. Entrepreneurial Journey

After release, he started with humble jobs and gradually built Just Free into a business.
He took a paralegal course to deepen his legal knowledge.
He began by contacting inmates directly and now boasts an 82% success rate in helping clients secure parole.

5. Impact and Legacy

Dominique’s work not only helps inmates but also supports their families.
His story is a reminder of the importance of empathy, support systems, and believing in redemption.

#AMI

#STRAW

#BEST

#SHMS

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Transcript

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0:00.0	This is an IHeart podcast.
0:04.6	Hi, I'm Roshan McDonnell.
0:06.4	I host the weekly Money Making Conversation Masterclass show.
0:09.4	The interviews and information that this show provides are for everyone.
0:12.9	It's time to stop reading other people's success stories and start living your own.
0:17.4	If you want to be a guest on my show, please visit our website, Moneymakingconversations.com,
0:23.5	and click the be a guest button. Press submit and the information will come directly to me.
0:28.7	Now, let's get this show started. My guest found it just free. That's JUS free. A parole package
0:36.9	provider that educates inmates who are unaware of what is
0:40.7	presented about them to the Board of Pardons and Parole. I please welcome to Money Making Conversation
0:47.9	Masterclass Dominique Leonard. How you doing, Dominique? I'm doing good. How you doing? Thank you for
0:53.4	having me. Appreciate you. I met you in a black men's wellness event in Houston, Texas, correct?
1:00.0	Yes, sir. Okay, cool. And while are we there?
1:04.5	We was there because my wife's company was there for the wealth-heldness and also to get our own little stuff done and our procedures done.
1:14.0	And also to support, you know, to support the community and come out and see what was going on as well.
1:19.7	Right, right.
1:20.4	And that's what we met.
1:21.2	We connected.
1:21.9	And he said, hey, he started telling me about his program, just free.
1:26.7	Now, how did Just Free start?
1:29.3	Because obviously, you know, it's tied to people who are incarcerated.
1:36.4	Have you been incarcerated, Dominic Leonard?
	...

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