Up in smoke: How Big Tobacco is keeping us hooked

The Bunker

Podmasters

News, Politics, Society & Culture, Government

4.6 • 984 Ratings

🗓️ 13 August 2023

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

The rise of vapes and ever-increasing cigarette regulations are a big threat to Big Tobacco. What new methods have they dreamed up to keep us smoking? Dr. Kasia Tomasiewicz is joined by tobacco industry expert Robert Branston, associate professor in business economics at the University of Bath, to explore how Big Tobacco is still raking in huge profits. “Tobacco is a product like no other legal product in terms of its lethality.” “The profits are as addictive for these tobacco companies as tobacco is for the consumers.” “It's very easy to think tobacco is yesterday's problem, but in large parts of the world tobacco use is going up.” Support us on Patreon: www.patreon.com/bunkercast Presented by Kasia Tomasiewicz. Assistant producer: Adam Wright. Audio editor: Jade Bailey. Music by Kenny Dickinson. Managing editor: Jacob Jarvis. Group editor: Andrew Harrison. THE BUNKER is a Podmasters Production. Instagram | Twitter Learn more about your ad choices. Visit podcastchoices.com/adchoices

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0:00.0	My name is Stan. I'm at. Nice to meet you. So you took up photography where? I've always loved
0:05.5	photography but I turn it into earning a living at 60. I enrolled on a day course.
0:11.8	Well college. I loved going to college. It's good you can retry. I'm enrolled on the day course. But college?
0:13.0	I loved going to college.
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1:13.6	Kasha Thomasevich. On this edition, where have all the smoke has gone?
1:19.1	In the 1970s, almost half of us smoked. According to the O&S, this has now fallen to about 13%, about 6.6 million of us.
1:28.6	Walk down any street though and the gutters that used to be overflowing with cigarette butts are now littered with
1:35.1	neon plastic vapes.
1:37.6	How are the big tobacco companies responding to this?
1:40.6	Are they behind our new addiction to the blue lemonade flavored smoke?
1:44.4	Or are they, in the words of Cigarette Company Philip Morris International,
1:48.6	committed to delivering a smoke-free future?
1:52.2	Here to discuss is Professor Robert Branson, senior lecturer at the
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