UNPOPULAR OPINION: Losing Actually Turns You into a WINNER
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 25 February 2026
⏱️ 76 minutes
🧾️ Download transcript
Summary
In this episode of the GaryVee Audio Experience, I share the keynote I gave in Brisbane in 2019 and the subsequent Q&A where I challenge the audience to redefine their view of success and failure. I explain why the struggle and "losing" I experienced as a child prepared me to succeed today and why a lack of patience is crippling so many entrepreneurs. I give tactical advice on where to put your content, why you need to create an "ungodly" amount of it, and why the "fear of people's opinions" is holding you back.
You’ll learn about:
- Why I love losing and why you should, too
- How to redefine success by prioritizing happiness over money
- My advice on why you must produce content on platforms like LinkedIn and TikTok
- The fundamental importance of self-awareness and patience
- Why contextual, contemporary communication is the key to all success
- The importance of selflessness in your content
Transcript
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| 0:00.0 | I love fucking losing. |
| 0:03.0 | I do, laughing guy. |
| 0:09.0 | You're part of a generation that was protected from losing. |
| 0:12.0 | You need to break the fuck out of it. |
| 0:16.0 | You got your perspective. |
| 0:22.6 | I just want to be happy, don't you want to be happy? This is the GaryVee Audio Experience. |
| 0:29.6 | Thank you, Brizzy. |
| 0:33.6 | How are you guys? |
| 0:35.6 | Awesome. Thank you so much. |
| 0:39.3 | Josh Withers, I saw your tweets. |
| 0:41.3 | I'm sorry, I got love for you. |
| 0:43.3 | Anyway, please sit. Let's get into this. |
| 0:45.3 | So I asked them to flip the format. |
| 0:48.3 | So instead of 40 minute keynote 20 Q&A, I've decided to go 20 |
| 0:53.3 | minute keynote 40 Q&A, The mics are lined up in the corners |
| 0:58.6 | there. I highly recommend you get up now and start lining up so |
| 1:02.7 | that you get your question because 80% of the people didn't get |
| 1:05.2 | their question in Sydney. So if you want a Q&A, that's where |
| 1:09.0 | those are. Please try not to block the people. |
| 1:12.2 | So real quick, you know, I've been thinking a lot about a couple things. |
| 1:16.8 | And during an interview today, something kind of populated in my mind that really stood out that I want to start with, which is I've come to realize that so much is working for me |
| 1:29.3 | because on paper so much did not work for me as a child. |
... |
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