When you're truly unmistakable, the competition becomes completely irrelevant.

You're not the best option. You're the only option.

When you're the only option, people don't price shop, compare, or wait for what you're selling to go on sale.

If you're the only option, people will wait in line to buy your product

or work with you regardless of what it costs or in some cases regardless of what you're

selling.

I'm Srenny Rao and this is the Unmistakable Creative Podcast where you get a window into the

stories and insights of the most innovative and creative minds who started movements,

built thriving businesses, written best-selling books, and created

insanely interesting art.

For more, check out our 500 episode archive at unmistakable Creative.com. This is a passenger announcement. You can now book your train on Uber and get 10% back in credits to spend on Uber eats.

So you can order your own fries instead of eating everyone else's.

Trains, now on Uber.

T's and C's apply.

Check the Uber app.

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