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Ken McElroy Show

Understanding a Marketing Wheel

Ken McElroy Show

Ken McElroy

Business, Investing, Education, Business News, News

4.8692 Ratings

🗓️ 8 July 2020

⏱️ 14 minutes

🧾️ Download transcript

Summary

Join Ken as he speaks with Kyle Wilson about his concept of a marketing wheel and how it fits into his overall strategy when promoting a brand.You can learn more about Kyle at his website: KyleWilson.comLearn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to the Real Estate Strategies podcast. I'm Ken McRoy and I'm here to give you creative ideas

0:06.8

on how you can get started or continue your journey in real estate. Each week we will bring

0:12.2

you inspiring and informative conversations with successful people and their path to obtaining

0:17.6

or investing in real estate. Enjoy the episode.

0:23.0

Hey, everybody's Ken. I'm here with my good buddy Kyle Wilson. Hey, Kyle. Hey, Ken. So he flew in

0:28.6

and he's interviewing all these incredible people and I was so excited that he's at Scott

0:33.3

Steele with us today. So I watched you through masterminds and through coaching and marketing,

0:40.3

you know, make people 10, 20, 30 million a year. I've watched it. I've watched your clients

0:47.4

just blow up. You know, and it's interesting. We talk a lot of times about these sales funnels,

0:53.3

you know, like, you know,

0:54.9

and it's kind of the same. The sales funnel is not a unique concept, but you talk about the sales

1:00.6

wheel. It's very different. I think it's much, much better. It's super strategic and you can measure it.

1:08.1

So can you chat a little bit about the sales wheel and how it works? Because I think

1:12.4

there's a lot of people out there, you know, searching for success in their own personal life,

1:17.2

in their own business, and their own real estate, whatever it might be. And I know for sure you're

1:21.8

going to have some nuggets of wisdom here from certainly being around all these, you know, big minds all

1:26.9

your life.

1:28.5

No, thank you, Ken.

1:32.9

So I think for me, I grew up in a small town, never went to college.

1:37.2

I was a decent little salesperson, you know, but I didn't really know marketing.

1:39.5

And I got in the seminar business.

1:45.5

And the seminar business is you go make 100 calls a day to then, you know, book a couple of talks to go speak,

...

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