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UNCHAINED: Apps on the TON Blockchain Have Become Extremely Popular. Is It Sustainable?

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CoinDesk

Cryptocurrencies, Cryptocurrency, Dlt, Tokenization, Coindesk, Distributed Ledger, Blockchain, Tech News, Business News, Ethereum, Bitcoin, News, Digitalassets, Daily News, Decentralization, Defi, Crypto, Business

4.8689 Ratings

🗓️ 24 July 2024

⏱️ 69 minutes

🧾️ Download transcript

Summary

This year, games on TON have taken off, garnering hundreds of millions of users in a few months. TON Foundation’s Alena Shmalko and Jack Booth share their insights on how TON, after Telegram had run-ins with the SEC, got here.


Listen to the episode on Apple Podcasts, Spotify, Pods, Fountain, Podcast Addict, Pocket Casts, Amazon Music, or on your favorite podcast platform.

The Open Network, aka TON, has been on a tear since late February. TVL has skyrocketed 34x since the beginning of the year, reaching over $750 million as of the time of recording. The price of TON has more than tripled from about $2 to $7, and daily active addresses recently exceeded those of Ethereum in May and June. Games with fun names like Hamster Kombat and Catizen are gaining traction, and Pantera Capital, an OG crypto investor, is making its largest investments yet in TON. 

In this episode, Alena Shmalko and Jack Booth from the TON Foundation discuss how TON has managed to garner this traction, especially after a rocky start when the SEC went after the original founder, Telegram. 

Show highlights:

  • Alena’s and Jack’s backgrounds and how they ended up at TON
  • How TON evolved from its origins with Telegram to its current status, and how it began getting traction this year, according to Jack
  • How The Open League helped TON grow its TVL and other important metrics
  • How Telegram's collaboration with TON has evolved through time and how much they work together
  • Whether there are plans for TON to integrate with apps beyond Telegram
  • What in TON’s architecture allows it to be extremely scalable
  • The mechanics of Notcoin and why it has been so successful
  • Whether the rise of games like Notcoin and Hamster Kombat can be sustainable
  • The importance of USDT in Ton
  • When might a Bitcoin trustless bridge be deployed and why it could be significant
  • Whether TON is being used by criminals and what could be done to combat it
  • What strategies will lead TON to have $1 billion in TVL by the end of the year

Visit Unchained for breaking news, analysis, op-eds, articles to learn about crypto, and much more: unchainedcrypto.com

Thank you to our sponsors!

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Unchained Podcast is Produced by Laura Shin Media, LLC. Distributed by CoinDesk.

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Transcript

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0:49.7

Thanks for listening to Unchained, your no-hype resource for all things crypto, on the CoinDesk

0:54.9

Podcast Network. You can also listen to the episodes on the Unchained feed earlier if you subscribe

1:00.6

there. Plus, check out all our content on our website, Unchained Crypto.com.

1:06.5

Viral mechanics and incentives are the name of the game with Telegram Mini Apps.

1:13.3

If you can introduce those and you can do them in a simple, fun way that keeps people engaged,

1:18.1

keeps people coming back every single day, then your app will reach millions of users.

1:23.3

It's as simple as that and has been proven literally more than 10, 15 times now by different projects.

1:37.3

Hi, everyone. Welcome to Unchained. You're a no-hype resource for all things crypto. I'm your host, Laura Shin, author of The Cryptopians. I started

1:45.4

covering crypto nine years ago, and as a senior editor, Lorbs, was the first Main Tree Meterporter

1:49.7

to cover cryptocurrency full-time. This is the July 23rd, 2024 episode of Unchained.

1:55.7

Pocodot is the original and leading Layer Zero blockchain with over 2000 plus developers.

2:00.7

And the Pocodot 2.0 upgrade will be a massive accelerator for the ecosystem,

...

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