UES 602: Be Confident, Be Authentic with Jennifer Kem
The Kelly Roach Show
Kelly Roach
4.9 • 965 Ratings
🗓️ 13 November 2020
⏱️ 33 minutes
🧾️ Download transcript
Summary
The rise of technology and digital marketing has set 2020 apart from any other year before it.
Today, Kelly chats with brand futurist and brand psychologist Jennifer Kem about the unlimited real-estate available in the digital landscape, and how despite the market saturation and growth of the online world, people are getting lost in the shuffle.
The two touch on authenticity and focusing on confidence, having a long-term mindset, acquiring versus keeping clients and why retention is extremely important.
They discuss which stories matter most in your business growth and visibility, providing examples of both "approachability stories" and "authority stories." Jennifer mentions that you don't need to be shocking to be effective, you just need to be honest.
Jennifer also goes into how the 2008 recession set her up for success and, with the huge pivot in the world of business, lifestyle, and even parenting, this is the time to make a huge impact.
Kelly goes on to talk about reflecting on yourself as a leader now versus where you were this time last year, and quantifying all you've learned.
Finally, Kelly and Jennifer discuss failure and using it as a learning tool to adapt.
Want to connect with Jennifer?
Instagram: https://www.instagram.com/jennifer.kem/?hl=en
Linkedin: https://www.linkedin.com/in/jenniferkem/
For more business tips and strategies, follow along with Kelly:
Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/
Website: https://kellyroachcoaching.com
Instagrams:
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UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/
Kelly Roach: https://www.instagram.com/kellyroachofficial
Twitter: https://twitter.com/kellyroachlive
Transcript
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| 0:00.0 | Welcome to the Unstoppable Entrepreneur Show, 20 minutes or less of PowerPacked |
| 0:08.2 | strategy to disrupt your thinking, elevate your mindset, and help you scale your sales online. I'm Kelly Roach, |
| 0:15.4 | former NFL cheerleader and Fortune 500 executive turn eight figure entrepreneur. |
| 0:20.4 | Let's go. |
| 0:21.4 | Hey everybody, welcome back to the Unstoppable Entrepreneur Show. |
| 0:25.0 | I am so honored to have with us today Jennifer Ken. |
| 0:28.0 | Jennifer, welcome to the show. |
| 0:30.0 | Kelly's so pumped to be here. Yeah, so you have been shaping the entrepreneurial |
| 0:36.3 | space for quite a while now. I've always respected your brand. You have been |
| 0:40.6 | showing up doing the work and leading women around the globe for years now and it's quite an honor to have you on the show just to start with want to say that. |
| 0:49.4 | I feel the same. I feel the same about you Kelly. I appreciate it. I love just speaking to another unstoppable woman who is so |
| 0:56.8 | committed to impact like you so thanks for having me on for sure and my favorite thing is to connect with |
| 1:02.4 | women that I like to say have kind of gone rogue and I think you're one of those women |
| 1:07.4 | What I have always loved about your brand is that it's you're really peerless like you you have the conversation that you're having |
| 1:17.2 | with the market is always unique to you and there's no like second, they're like you're your own, you've owned your own space and I find that really inspiring and intriguing and really important for women. |
| 1:33.2 | I think, you know, with the amount of, you know, |
| 1:36.9 | market saturation and the growth of the online world, |
| 1:39.8 | there's this massive opportunity in front of us right now. |
| 1:43.4 | And yet a lot of people are getting lost in the shuffle, |
| 1:46.5 | right? |
| 1:47.5 | They're getting lost in the shuffle. |
| 1:48.2 | And I think one thing that you have done exceptionally well |
... |
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