UES 556: Illuminating Your Convictions
The Kelly Roach Show
Kelly Roach
4.9 • 965 Ratings
🗓️ 25 May 2020
⏱️ 23 minutes
🧾️ Download transcript
Summary
If you want to be known for something, you have to stand for something. Today on the podcast I am talking about convictions and how illuminating and sharing yours is the simplest way to stand out in a saturated market. Enough vanilla, copy-cat marketing...take a stand and position yourself in a category of one.
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Transcript
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| 0:00.0 | The Unstoppable Entrepreneur Show, episode 556. |
| 0:05.0 | Welcome to The Unstoppable Entrepreneur Show. |
| 0:08.0 | 20 minutes or less of power-packed strategy to disrupt your thinking, elevate your mindset, and help you scale |
| 0:15.2 | your sales online. |
| 0:17.1 | I'm Kelly Roach, let's get started. |
| 0:20.8 | So welcome back everybody. |
| 0:22.3 | This is another episode of the Unstoppable Entrepreneur |
| 0:24.9 | Show. Thank you all for hanging out with me. Thank you all for being a part of |
| 0:28.4 | our community and getting live here with us. It's so nice when we can actually spend time, |
| 0:34.4 | you know, together like this. |
| 0:36.5 | And on this show today, on the Unsavable Entrepreneur |
| 0:41.2 | Show, we are really talking about illuminating conviction. |
| 0:46.0 | And I really want to dig into this idea of conviction marketing, which is really for me one of my focus |
| 0:52.0 | platforms for the year 2020 and beyond because I personally |
| 0:56.7 | feel that the online marketing world was prime for disruption. I feel like it was absolutely time to really knock things |
| 1:07.6 | back down to a reasonable level so to speak in terms of what was happening online because you know there was this this |
| 1:15.8 | such a an abundance of me too marketing that was happening where there's like almost this silent pressure to do what |
| 1:27.2 | everyone else does, say that you teach what everybody else teaches, you know, and be like everyone else is. |
| 1:35.9 | And I think for a lot of entrepreneurs |
| 1:38.7 | and business owners, they have these deep convictions |
| 1:43.8 | around why they got into business |
| 1:46.0 | and what they believe and how they see. |
... |
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