UES 549: Passive Income Is BS Except For This
The Kelly Roach Show
Kelly Roach
4.9 • 965 Ratings
🗓️ 27 April 2020
⏱️ 30 minutes
🧾️ Download transcript
Summary
Writing a book is hard work.
But when done properly, it can build your thought leadership, generate thousands of leads, and help you fill your programs.
Today on the podcast I am sharing how small business owners can leverage the launch of their book to build their business - and why you should consider getting your book out into the world.
To listen, click the link!
For more business tips and strategies, follow along with Kelly:
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Transcript
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| 0:00.0 | The Unstoppable Entrepreneur Show, episode 549. |
| 0:05.0 | Welcome to The Unstoppable Entrepreneur Show. |
| 0:09.0 | 20 minutes or less of power-packed strategy to disrupt your thinking, elevate your mindset, and |
| 0:14.8 | help you scale your sales online. I'm Kelly Roach. Let's get started. |
| 0:20.5 | So we are here to talk today about the myth of passive income and I want to talk to you guys about really the one form of passive income that I actually do believe is passive that I absolutely love |
| 0:36.7 | and that I have a commitment to for life. Okay? And I'm going to talk to you about some strategies |
| 0:42.4 | around how you can use this form of passive income in your business in your brand to achieve saleable growth. |
| 0:51.0 | Now what I will say right out of the gate with our conversation today is that |
| 0:56.3 | passive income is not passive. There is no form of income that is truly and completely passive. You know people say real estate |
| 1:04.8 | is passive income. No real estate is not passive income. You have to buy it. You have |
| 1:09.3 | tenants. You have things that break. You have all kinds of issues that come up in the management. |
| 1:14.4 | If you're not going to manage it yourself, you have to have someone else to management. |
| 1:17.5 | If people don't pay their rent, you have all sorts of issues, right right so we could go down the list of |
| 1:24.8 | every form of passive income that people talk about people say courses are |
| 1:30.4 | passive income courses are the farthest thing from passive income and you guys hear me I teach |
| 1:35.6 | about this all the time I say you know you know courses versus programs I |
| 1:40.3 | really talk about the difference of the fact that you know when you're selling a |
| 1:45.1 | a course versus a program you're doing the same amount of work. There's no |
| 1:50.2 | less work with a course and I've sold both. I've built my business I've sold both I've done it all. Events, |
| 1:56.2 | masterminds one-to-one group coaching, books, seminars, I mean every |
| 2:01.4 | every form of way shape and form that in the consulting, coaching, teaching |
| 2:08.0 | space you can go to market I have done over the years. |
... |
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