From WNYC in New York, this is On the Media. I'm Bob Garfield.

And I'm Brooke Gladstone. We start this hour with a meme and end it with a glimpse at a cultural revolution.

The meme was on global display in the 38th minute of last summer's World Cup final.

When Baby faced French forward, Antoine Grisman scored a penalty kick on Croatia.

A goal of its age, of its generation.

Grisman danced, holding an L to his forehead.

He squatted as he kicked his feet out, left, then right, then left, then right.

Greeceman dances once again, France leaves once again.

To many millions of young internet culture devotees,

it was a triumphal allusion to Fortnite Battle Royale,

a video game which has garnered some 125 million players and more than a billion

in revenue in less than a year. This is one of those viral games that is literally sucking

productivity out of schools, out of workplaces. With millions of users, from kids to even

celebrities like Chance the Rapper, Joe Jonas, and Steelers' wide receiver

Juju Smith Schuster caught up in the craze.

I'm at this party right now and all I'm thinking about is Fortnite.

It's a fixation that some talking heads deem excessive.

The gamers buy a virtual currency, which they then exchange for items in the Fortnite shop, outfits, dances,

and some of these things can cost the equivalent of $20.

I am embarrassed to say that at one point I watched all of those dances on my computer

to see what they were all like, but a waste of time.

Says who? Like all of us, she just bashes what she doesn't get. To her,

...