meta_pixel
Tapesearch Logo
Log in
Money Rehab with Nicole Lapin

Turning Brows Into a Billion-Dollar Business: Anastasia Soare on Building Anastasia Beverly Hills

Money Rehab with Nicole Lapin

Money News Network

Education, Self-improvement, Business

4.41.4K Ratings

🗓️ 21 October 2025

⏱️ 49 minutes

🧾️ Download transcript

Summary

Today, Nicole sits down with the woman Oprah crowned “the Queen of Brows,” Anastasia Soare—founder of Anastasia Beverly Hills. Anastasia’s story is the definition of the American Dream: she grew up in communist Romania, came to the U.S. with $0, and built one of the most successful beauty brands in the world—now valued at a reported $3 billion. She shares how she negotiated her first business deals, what financial moves she made before betting on herself, and how she cultivated a celebrity client list that includes Kris Jenner, Jennifer Lopez, and Hailey Bieber. Plus, Nicole and Anastasia play a special round of Bullish or Bearish on today’s hottest beauty trends. Buy her book, Raising Brows, out now!

Transcript

Click on a timestamp to play from that location

0:00.0

I'm Nicole Lapin, the only financial expert you don't need a dictionary to understand.

0:06.8

It's time for some money rehab.

0:12.0

Today I sit down with the woman that Oprah called the Queen of Browse,

0:20.5

Anastasia Suarez, the founder of

0:22.4

Anastasia Beverly Hills. And if you're wondering to yourself, can Browse really be big business?

0:28.0

Well, Anastasia scaled her company to a reported $3 billion valuation. And today, she tells me how

0:34.7

she did it. From growing up in communist Romania to building one of the

0:38.4

most successful beauty brands in the world, Anastasia shares the negotiation tactics that she used

0:45.2

early on to get partners to take a chance on her and what financial moves she made before taking

0:50.2

a bet on herself. We also talk about the time she fired her own daughter, whether romantic

0:54.9

relationships are a distraction in business, and how the heck she cultivated such an amazing

1:00.7

celebrity client list that features names like Chris Jenner, Jennifer Lopez, Haley Bieber, and more.

1:06.9

Plus, we do a very special edition of Bullish or Barish, where I ask Anastasia to rate beauty trends today.

1:13.4

So whether you're interested in the beauty industry or just profitable businesses, this conversation has something for everyone.

1:21.0

All this after a word from our sponsors.

1:23.2

What is your bank doing for you? And how much is it costing you?

1:26.5

That's a serious question,

1:27.9

because if they're charging you $8 a month with zero extra services, I've got to stage an intervention

1:33.2

here. What are you paying them for anyway to hold your money for you? You deserve better.

1:39.0

That's what I love about chime. There are no monthly fees, no maintenance fees. My younger self

1:43.7

would have definitely benefited from this. It's not just, no maintenance fees. My younger self would have definitely

1:44.8

benefited from this. It's not just the no fees thing. It's what they have to offer you, too.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Money News Network, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Money News Network and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.