Tue. 12/22 - The Holy Pooper & the Curse of the Targeted Butt-flap PJs Ad
Cool Stuff Daily
Reggie Risseeuw and Marques Pfaff
4.6 • 739 Ratings
🗓️ 22 December 2020
⏱️ 17 minutes
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| 0:00.0 | Ready to launch your business? Get started with the commerce platform made for entrepreneurs. |
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| 0:22.9 | entrepreneurs like you sign up for your one dollar a month trial at shopify dot com slash setup |
| 0:28.7 | welcome to the khatky ride home for t December 22nd, 2020. I'm Jackson Bird. |
| 0:42.3 | Down the rabbit hole of targeted ad marketing through the lens of some strange butt-flap onesie pajamas for adults. |
| 0:51.9 | Don't trust the sea foam in Australia. And some Catalonian Christmas traditions that are |
| 0:58.5 | pretty crappy. Here are some of the cool things from the news today. So I often save articles |
| 1:07.4 | that I see while I'm working in the pocket app to read later in the day or over the |
| 1:11.4 | weekend. And apart from bookmarking things I'm interested in, one thing that I like about that app, |
| 1:16.0 | like many others of its kind, is that it gives you a stripped down reading view without all of |
| 1:21.1 | the ads and other junk that clutter up most media outlet sites. But that means that when I sat down |
| 1:26.9 | to read the L article about Christy |
| 1:28.8 | Smythe and Martin Scarelli that the internet couldn't stop talking about yesterday, I missed out |
| 1:33.6 | on a key part of the experience that countless others reported happening to them. |
| 1:38.8 | Being bombarded, both on the article itself and in their browsing afterwards by an ad for a flannel onesie |
| 1:45.7 | with a partially open butt flap being modeled by a woman in a flirtatious pose. |
| 1:51.9 | Kate Taylor, a business insider, was one person who got the full butt flap pajama ad experience |
| 1:57.4 | and decided to go digging into why so many other people reading the same article did |
| 2:02.7 | as well. So the pajamas are made by fast fashion brand Ivy Rose, and they're listed as plain, |
| 2:10.0 | functional, buttoned flap adults pajamas for just 2699. You've probably never heard of Ivy |
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