Tue. 03/07 – A TikTok Paywall

Tech Brew Ride Home

Amalgamated Internets, LLC

Tech News, News, Technology

4.7 • 1K Ratings

🗓️ 7 March 2023

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

TikTok launches a paywall, but it’s all about the creators. Salesforce has its own generative AI product. More layoffs coming for Meta. Another autonomous driving startup bites the dust. Why Twitter broke yesterday, and new speakers from Sonos. Sponsors: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/techmeme and get on your way to being your best self. Links: TikTok Launches ‘Series’ Feature, Which Lets Creators Sell Premium Episodes Up to 20 Minutes Each (Variety) Apple reveals a yellow iPhone 14 and 14 Plus (The Verge) Salesforce follows Microsoft in launching A.I. tools for salespeople with help from OpenAI (CNBC) Meta Plans Thousands More Layoffs as Soon as This Week (Bloomberg) Embark Trucks lays off workers, explores liquidation of self-driving truck assets (TechCrunch) How a single engineer brought down Twitter on Monday (Platformer) Apple First to Capture 8 Spots in List for Global Top 10 Smartphones (Counterpoint) Sonos Era 300 and Era 100 first look: you’re gonna want to hear these speakers (The Verge) Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Welcome to the Tech Me Right Home for Tuesday, March 7th, 2023. I'm Brian McCullough today.
0:09.0	Tic-Toc launches a paywall, but it's all about the creators. Salesforce has its own generative AI product, more
0:15.9	layoffs coming from Meta, another autonomous driving startup bites the dust, why Twitter
0:20.9	broke yesterday, and new speakers from Sonos.
0:24.0	Here's what you miss today in the world of tech.
0:27.0	Tic-Tac today launched a program called Series letting select creators sell
0:37.1	collections of content of up to 80 videos each up to 20 minutes long.
0:41.6	Creators will initially get 100% of earnings from this new product.
0:47.0	So this is essentially a paywall model made and sold by craters TikTok, quoting variety.
0:55.0	Tiktok is opening up a new monetization spigot for creators on the popular short form video
1:00.0	app with the series feature available initially only to select creators, users can
1:04.8	post collections of premium content behind a paywall that viewers can purchase.
1:08.4	Each individual series can include up to 80 videos, each up to 20 minutes long, giving the
1:13.4	Tik-Tok community, quote, a new longer format to watch their favorite
1:16.8	creators and content the company said. Tik-Tok creators can select the
1:21.0	price for their series. The content can be
1:23.3	purchased via direct in video links or through a creator's profile page.
1:27.3	The company noted that like all content on Tic-Toc series videos must adhere to
1:31.3	its community guideline standards.
1:33.2	According to Tik-Tok series is currently available to select creators but in the
1:37.3	coming months the company will open up applications for others to enroll.
1:41.2	For a limited time creators will receive 100% of their series earnings
	...

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