Trapped By Their Own Beliefs | Episode 317
Real Business Owners
Trevor Cowley
5 • 704 Ratings
🗓️ 24 June 2025
⏱️ 38 minutes
🧾️ Download transcript
Summary
Most people are stuck not because they lack resources or talent—but because they’re trapped by their own beliefs. In this solo episode, Trevor Cowley dives deep into the mindset traps that keep entrepreneurs playing small. He unpacks how your identity, self-talk, physical health, and selective effort are directly killing your results. If you’re serious about leveling up—this one’s non-negotiable.
If you are ready to level up personally and professionally, go to joinrbo.com
Transcript
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| 0:00.0 | Being an entrepreneur sounds cool, but the reality of building a business is very, very difficult. |
| 0:07.0 | Every level that you hit, there's a lot of things that suck that you just won't want to do. |
| 0:11.6 | What you're capable of is on the other side I don't feel like it. |
| 0:15.5 | And if you're committed to what it is that you're trying to do, nothing is going to stop you from getting there. |
| 0:23.7 | Welcome back to another episode of Real Business Owners with myself, Trevor Cowley. |
| 0:27.5 | Hope you guys are kicking ass. |
| 0:29.6 | Guys, this week, I want to talk about a topic that has the ability to dictate how your life turns out. |
| 0:36.0 | I get on call after call. |
| 0:37.4 | I get DM after DM from business |
| 0:39.3 | owners. And the common theme is a lot of people are struggling. And the majority of their struggles are |
| 0:45.3 | the way that they feel. In other words, they're depressed. They're dealing with mental health things. |
| 0:50.1 | And I believe that entrepreneurship is a tough battle by itself. |
| 0:55.5 | If we don't have our mind right, it's going to be a very, very difficult battle. |
| 1:01.0 | It's like kind of swimming upstream, so to speak. |
| 1:03.8 | This week's podcast is regarding, we honor what we believe and we act according to it. |
| 1:08.9 | So I do believe that people are struggling mentally. I have |
| 1:12.5 | firsthand encounters with individuals over and over and over and over and over. And it really comes |
| 1:18.3 | down to the way that they're thinking, a belief that they have, a bias that they have about something. |
| 1:24.4 | And it's really the way that they think that's what's causing them to struggle. |
| 1:28.6 | I also believe that the way that you feel in your body is a big determining factor in the way |
| 1:36.4 | that you think and what you believe. Like if you feel like shit and you're depressed, |
| 1:40.4 | like you're not going to have a high level of belief that you're going to achieve greatness |
... |
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