4.7 • 9.5K Ratings
🗓️ 21 May 2025
⏱️ 24 minutes
🧾️ Download transcript
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-tickets
America’s 100 favorite brands show... Reputation takes 20 years to build, 1 second to lose.
Dockers khakis just sold for $300M… but did ya know Dockers invented Casual Friday?
Klarna just invented a new financial metric: Revenue per human… you’re gonna start see it everywhere.
Plus, “Plant Nanny” is the hot new job… It pays $50/hour to pamper someone’s succulents.
$LEVI $COST $TM
Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… LaCroix 💧 “The Cinderella of Seltzers”
Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.
About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, TBOY Lite is hosted by Jack Crivici-Kramer & Nick Martell.
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0:00.0 | This is Nick. This is Jack. It's Wednesday, Saviche, Wednesday, May 21st, and today's pot is the best one yet. This is a T-Boy. |
0:09.6 | The top three pop business news stories you need to know today. Well, look at that. The six-day stock market win streak is over. The double hat trick is done. |
0:18.6 | Stocks are dipping, but this pod is ripping. |
0:21.0 | Couldn't have said it better. |
0:22.3 | Jack, three stories for today's show. |
0:24.1 | What do we got on the T-boy? |
0:25.2 | For our first story, Dockers was once worth $1 billion, but Levi's just sold their |
0:30.6 | khakis brand for 70% less than that. |
0:33.3 | But in its heyday, Dockers' khakis was so innovative, they actually invented Casual Friday. |
0:39.3 | That's a great story. |
0:40.4 | For our second story, the list of the 100 most respected brands in America was just released. |
0:45.6 | So Jack and I will tell you the one critical currency that the best brands are rich in. |
0:50.8 | And our third and final story is Klarna. |
0:53.4 | The leader of the Buy now pay later movement just |
0:56.2 | invented a new metric. Revenue per human. So we've got an update for everyone listening under 25. |
1:03.2 | But yet is before we hit that wonderful mix of stories. What a mix of stories? Love the mix. |
1:08.0 | I told you this pod, he's w repins. There's a new industry of |
1:12.6 | caretakers that is emerging. But not to take care of your kids, take care of the elderly, or take care of |
1:17.4 | your pets. It's a new thing called plant nannies. That's right, according to the New York Times, |
1:22.4 | plant nannies will now come to your home to pamper your plants. They're basically a botanical babysitter. |
1:28.9 | Yeah, this is like the Mary Poppins for your Monstera. |
1:31.1 | It's the Mrs. Doubtfire for your dolly. |
... |
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