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The Powell Movement

TPM Episode 453: Jamie Starr, Ski Industry Marketing Leader/Lawyer

The Powell Movement

Mike Powell

Hobbies, Sports, Leisure

4.9860 Ratings

🗓️ 6 October 2025

⏱️ 72 minutes

🧾️ Download transcript

Summary

Jamie Starr has had more great jobs in the ski industry than most guests I've had on the show. Really, he was born to be a part of this industry. Growing up in Crested Butte taught Jamie a love of the mountains and understanding of what it takes to make non-traditional athletes tick, which all helped him in his later endeavors.  But what drove Jamie was a passion to not only be the best, but to do good and really make a difference in the world.  On the podcast we talk about law school, his incredible career with brands like The North Face, Spyder, DPS, Pomoca, how to handle athlete loss, and more.  It's a business episode with one of the few lawyers I've had on the podcast.

Jamie Starr Show Notes:

4:00: The reality of losing your job, growing up in Crested Butte, X Games, Extreme and more

22:00: Thermic: The brand that invented the heated sock

Stanley:  The brand that invented the category! Only the best for Powell Movement listeners. 30%off with the code SNOW30 Check out Stanley1913.com 

Best Day Brewing:  All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories or sugar.

25:00:  The end of racing, the LSAT debacle, year in SD, blogging, being a lawyer and other jobs, Spyder

41:00: Elan Skis:  Over 75 years of innovation that makes you better.

Outdoor Research: Click here for 25% off Outdoor Research products (not valid on sale items or pro products)

42:00: Working with Euros, Denver to SLC for DPS, The North Face Saga, and The National Ability Center

55:00: Inappropriate Questions with Brendan Starr

Transcript

Click on a timestamp to play from that location

0:00.0

Have a seat on your porcelain throne.

0:02.3

It's time to talk some shit on the Powell movement.

0:13.4

Welcome to the Powell movement.

0:17.1

I'm your host Mike Powell, and this week I'm getting ready for a few weeks on the mic for

0:21.4

work. Friday I'll be at Evo for a movie night, and then the next two weeks I'll be the MC of Snowvana, Seattle and Portland. If you're at the Evo show or at Snowvana, come on up and say hello, I'd love to have an NA beer with you or a regular beer who knows what kind of mood I'll be in. I will say I need to keep myself busy these days and I'm struggling when I'm not.

0:40.8

I mean, losing the most important person in my life has been brutal and witnessing the

0:45.0

suffering was absolutely miserable.

0:47.3

And then Anne died and that was a good thing because the pain was over.

0:51.6

But really, it was a terrible thing as well, because that's when a new,

0:55.0

really painful life started for me and my son Keaton, one where we'll never see Ange again.

1:00.6

And I'm having a really hard time with that. I'm so fucking lonely, and I just want that person

1:04.8

that was so easy and comfortable to talk to, and that's who Anne's was, and she's gone.

1:09.7

I find myself talking to Anne's every day and I still find

1:12.6

myself crying every day. It's only been a little over three months and I wonder how long this broken

1:17.5

feeling will last and I've tried therapy and that really wasn't doing it for me. Sometimes just sharing

1:23.0

things here makes me feel better and it's because I can say something and I don't have anybody to say

1:27.4

anything back and I feel like I need that at some points because when people try to talk to An's about me, that's when I get really upset. What doesn't make me feel better is all the reminders. I mean, I went to that Mariners baseball game, which was so boring, by the way. And the dude sitting five rows behind us, he was another friend who recently lost his wife. It's like wherever I go, things remind me of Ant. I go to the mailbox. And there's always something about a grief survey from the hospital that they want me to do. And it's like, fuck you. And's dead and I'm not doing your stupid paperwork just so I can cry again. The one good thing, which I always thought was a bad thing, was that

2:01.1

Anne didn't ski. So hopefully, when I get to the mountains, I won't be thinking about

2:05.7

and it won't be all sad because that was a place that she wasn't comfortable. I mean, I'm so

2:10.5

sick of being upset, but I can't stop it. What else I can't stop is podcasting, because I'm going to

2:16.4

deliver one badass interview a week until I get to 500, and I can't stop is podcasting because I'm going to deliver one badass interview a week

2:18.1

until I get to 500. And I can't promise anything more than 500 episodes because that's been a

...

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