You get to experience it for breakfast.

He's like, hello!

The Toucher and Rich show on 985, the sports hub.

Ninety-five, the sports hub were toucher and rich.

I worked the week of 4th of July because my son was playing at Williamsport baseball and we couldn't leave.

So when I was here, Sarge was filling in, and someone called an insulted Sarge, and Sarge went ballistic.

Well, why don't you go back to your mom's basement?

So under the guise of, and I swear to God, I had no idea, calls were, I mean, it's the Fourth of July week. I'm just trying to kill time. And we got a bunch of calls, and it would be kind of like they are now. They would be talking about something. And then they would insult Sarge. And then Sarge would start going ballistic again. But you did that for a while, and you were taking calls specifically that were insulting Sarge. I didn't know that they'd be, I mean, I thought it was funny when they insulted Sarge, but I didn't know. It didn't say like going to insult Sarge. Well, Sarge sucks, it would say on the screen and stuff like that. Well, what would it say? Once, like, whatever we were talking about. I mean, I kind of knew because they were full phone lines. Okay. I mean, I kind of knew

on them, right.

But I mean, I kind of knew because they were full phone lines.

Okay.

I mean, you know, July 5th isn't, you know, the world's greatest day to be on the radio.

Right, but that was kind of the birth of all of this.

Yeah, it was the birth.

And it was organic.

And it's actually Sarge yelling at them that got this all going.

So now people are calling into various shows

in seeing how Sarge

sucks

it's kind of taking on the life of its own

it wouldn't be the worst thing if it started branching out to other

radio station

...