6.

985, the sports hub.

985, the sports hub were Toucher and Rich, and I read an article that said that

e-sports could outrate major league baseball in the NBA by 2020, and you might think that

that's insane, but if you have kids, you'll see that they can spend, if allowed, an infinite

amount of time on YouTube watching people play these games, and these guys have, you know,

5 million views.

Well, on top of that, I can, I get it, and I understand it when it comes to Major League

Baseball, because what have we heard that the average age of a viewer of...

Like 60-something.

Yeah, it's like shockingly high.

It's close to...

If it's not over 60, it's right around 60.

That's the average age of a baseball, someone who watches baseball regularly.

But then you get the NBA.

Now, that kind of shocks me because the numbers have been going up.

As a matter of fact, this year I think they were up 14% from last year.

It's having one of its best years ever.

But that's another thing.

That's another thing.

Is not only the competitive gaming world, not only do people watch it on TV because I guess ESPN's going to be picking up a lot more of it, but on top of that, everyone who's young and plays these games has 15 different ways of viewing it. You do it on your phone, you do it on your computer, you stream it, you use your Apple TV, it doesn't matter. There's a thousand ways to access it, where if you're an average baseball fan, you just

got the old tube. And that's how you're doing it. Not a lot of people streaming baseball games, because not a lot of young people are doing it. But I was reading this article, and I guess e-sports has brought in more than $900 million in advertising last year, $900 million. and they're talking about how each one of these players is like a superstar celebrity.

...