Top 5 Ways to Monetize Your Subscription Newsletter | Ep. #1572

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 27 November 2020

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1572, we wrap up our conversation on paid newsletters, discussing the different ways in which you can monetize your subscription newsletter. Getting sponsors on board and including up-sell and down-sell products and services are some of the easiest ways to monetize. Tune in to hear how being an affiliate for other companies can also benefit you! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Paid Newsletters, Part 3: The Top 5 Ways to Monetize Your Subscription Newsletter [00:34] The most successful newsletters have sponsorships in them. [00:56] The key is that ads are written creatively and natively into the newsletter. [01:17] Add up-sells and down-sells to get your audience to purchase your other products. [01:46] Make the most of your up- and down-sells by getting a sales team to engage subscribers. [02:01] Use Substack to offer a paid premium subscription to your newsletter. [02:14] Be an affiliate for other related products or services to make extra money. [02:41] Consider putting your newsletter on a website like BuySellAds who sell it for you. [03:02] These monetization models apply to any content you produce. [03:26] That’s it for today! [03:43] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Morning Brew The Hustle Stacked Marketer Ubersuggest Timothy Sykes Substack BuySellAds Paved Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today is part
0:56.5	three of paid newsletters. We have today the top five ways to monetize your subscription newsletter. So number one is through sponsorships. So in the
1:07.6	last episode I talked about Morning Brew, I talked about Stacked Marketer, I talked about the hustle all three of these
1:14.8	newsletters they all have sponsorships in them it's almost like a native ad where
1:19.6	you might read like a little bit of news and it's like oh brought to you by our sponsors
1:23.2	and then you might read about Uber suggests for example about how great it is but the
1:27.0	key thing is it's written as a story it's written natively it's written
	...

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